Martech News
Customer Experience, Service & Success
Broadvoice Earns Industry-Leading NPS for Customer Loyalty & Satisfaction
Broadvoice, a leading global customer experience technology provider, announced that its CCaaS solutions, which includes the GoContact platform, received a …
Audience/Marketing Data & Data Enhancement
FLEX MARKETING Launches to Redefine the Healthcare Agency Model
FLEX MARKETING, a dynamic new independent agency built to modernize the approach to healthcare marketing, officially launches. Its agile, innovative …
Optimization, Personalization & Testing
IAS Enhances Its First-To-Market Meta Optimization Solution
Integral Ad Science, a leading global media measurement and optimization platform, announced new features and increased global availability for its …
CMS & Web Experience Management
Zefr Rolls Out Content Avoidance for Meta Feed & Reels Worldwide
Zefr announced the expansion of its pre-impression content avoidance controls on Meta, which allows advertisers to refine their content adjacencies …
Optimization, Personalization & Testing
Brainlabs North America Appoints New Chief Planning and Data Officer
Brainlabs, a global high-performance media agency, announced the appointment of Andy Littlewood as Chief Planning and Data Officer, North America. …
Ecommerce
Helm Announces Ryan Maguire as its New CEO
Helm, a leading provider of tech enabled business consulting, brand marketing & e-commerce and engagement marketing services, announced the appointment …
Digital Advertising
AdLib Media Group Welcomes Will Batson as New Head of Growth
AdLib Media Group, provider of the leading DSP-agnostic media buying platform for in-house programmatic teams and independent agencies, announced the …
Marketing Analytics, Performance & Attribution
Adverity launches Premium Scalability Suite
Adverity, the leading data platform for marketing and analyst teams, announces the launch of its new Premium Scalability Suite, a …
Digital Advertising
