Martech News

performance attribution,
Marketing Analytics, Performance & Attribution

The Marketing 360® Forms app now includes payments

The Marketing 360® Forms app now includes payments, used by small business owners, agencies, and larger enterprises, makes it easy …
email automation
Marketing Automation

Act-On Software Launches SMS Channel Backed By Full Power of Automation

Act-On Software, the leading growth marketing automation platform, today launched SMS automated marketing to allow marketers to send “in-the-moment” messaging …
cdp customer data platform
Guest Blogs

Staffing a CDP: 6 Crucial Steps to Follow

At its core, a customer data platform (CDP) puts a focus on people—your customers—to deliver the best experience possible across …
performance optimization
Optimization, Personalization & Testing

MoEngage Named a Top Personalized Marketing Solution Provider

MoEngage, the insights-led customer engagement platform, has been recognized as one of the top ten “Personalized Marketing Solution Providers 2021” …
ecommerce website,
Ecommerce

Contentserv & OroCommerce Team Up to Deliver Ecommerce Experiences

Contentserv, the global Product Experience platform provider, announced today an integration with OroCommerce, the No.1 open-source B2B e-commerce platform trusted …
data science
Business/Customer Intelligence & Data Science

SmartBug Media® Joins Adobe Solution Partner Program

Enhancing its Intelligent Inbound® marketing offerings, SmartBug Media® has joined the Adobe Solution Partner Program to better assist companies that use Adobe technologies with implementation, …
customer relationship management
CRM

RollWorks Joins Adobe Exchange Experience Cloud Program

RollWorks, a division of NextRoll, has joined the Adobe Exchange Experience Cloud Program as an Accelerate partner, building on an existing partnership and …
email marketing services
Email Marketing

Email Management Leader cloudHQ Unveils Free Email Templates

cloudHQ, an email management company based out of San Francisco, California, announced the release of Email Templates by cloudHQ, a brand new …
customer service experience
Customer Experience, Service & Success

Idea Stream Marketing Launches Redesigned Website

Idea Stream Marketing has announced the launch of Transworld Supply Network’s newly designed website. The new website offers a more …