Martech News


Perion Network Ltd. releases insights from survey fielded by Lucid

Perion Network Ltd. (Nasdaq & TASE: PERI), a global advertising technology company whose synergistic solutions are delivered across the three primary channels …

Tillotts Pharma AG using Veeva sol for Digital Engagement in Europe

Veeva Systems (NYSE: VEEV) today announced that Tillotts Pharma AG is using Veeva CRM and Veeva Vault PromoMats to advance digital engagement in France, Germany, Italy, Spain, and the United Kingdom. With …
Events, Meetings & Webinars

Bizzabo Announces 724% Growth of In-Person Events in 2022

Bizzabo, the Event Experience Operating System (OS), announced today a 20% increase in the number of events hosted on its …
Mobile Apps

OEMs are Taking the Leading Role in User Acquisition

According to Zorka.Agency, Original Equipment Manufacturers (OEMs) are going to take the leading role in User Acquisition channels in the next …
Display & Programmatic Advertising

The GoodNet Partners With SeenThis

The GoodNet and SeenThis are partnering to enhance the video and display advertising offerings served on the GoodNet Sustainable Ad …
Mobile Advertising

Pixalate Releases H1 2022 Global CTV Ad Supply Chain Trends Report

Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the H1 2022 …
Chatbots, Conversational AI

Genesys Introduces AI Experience

Genesys®, a global cloud leader in experience orchestration, today introduced Genesys Cloud AI Experience, a new solution designed to help …
iPaaS, Cloud/Data Integration & Tag Management

Cherre & Dealpath Announce Strategic Partnership

Cherre, the leading data integration and insights platform, today announced a brand new data partnership with Dealpath, the industry’s most trusted, …
Optimization, Personalization & Testing

NielsenIQ BASES introduces BASES Creative Product AI

NielsenIQ BASES, the global leader in new product and innovation development, is pleased to announce a breakthrough in how products …