Martech News

Adtech
Perion Network Ltd. releases insights from survey fielded by Lucid
Perion Network Ltd. (Nasdaq & TASE: PERI), a global advertising technology company whose synergistic solutions are delivered across the three primary channels …
CRM
Tillotts Pharma AG using Veeva sol for Digital Engagement in Europe
Veeva Systems (NYSE: VEEV) today announced that Tillotts Pharma AG is using Veeva CRM and Veeva Vault PromoMats to advance digital engagement in France, Germany, Italy, Spain, and the United Kingdom. With …
Events, Meetings & Webinars
Bizzabo Announces 724% Growth of In-Person Events in 2022
Bizzabo, the Event Experience Operating System (OS), announced today a 20% increase in the number of events hosted on its …
Mobile Apps
OEMs are Taking the Leading Role in User Acquisition
According to Zorka.Agency, Original Equipment Manufacturers (OEMs) are going to take the leading role in User Acquisition channels in the next …
Display & Programmatic Advertising
The GoodNet Partners With SeenThis
The GoodNet and SeenThis are partnering to enhance the video and display advertising offerings served on the GoodNet Sustainable Ad …
Mobile Advertising
Pixalate Releases H1 2022 Global CTV Ad Supply Chain Trends Report
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the H1 2022 …
Chatbots, Conversational AI
Genesys Introduces AI Experience
Genesys®, a global cloud leader in experience orchestration, today introduced Genesys Cloud AI Experience, a new solution designed to help …
iPaaS, Cloud/Data Integration & Tag Management
Cherre & Dealpath Announce Strategic Partnership
Cherre, the leading data integration and insights platform, today announced a brand new data partnership with Dealpath, the industry’s most trusted, …
Optimization, Personalization & Testing