Martech News

performance attribution,
Marketing Analytics, Performance & Attribution

Martech Leader ClickDimensions Named as a Fastest-Growing Company

ClickDimensions, the leading marketing technology and services provider for Microsoft Dynamics 365, has been named to The Americas’ Fastest-Growing Companies …
conversational ai platform
Conversational AI

CallTrackingMetrics Announces New Agent Mobile App

CallTrackingMetrics, the only digital platform that uses call tracking intelligence to inform contact center automation, today announced new functionality for …
informatica cloud services
iPaaS, Cloud/Data Integration & Tag Management

iPaaS Provider Celigo Appoints John Bruggeman CMO

Celigo, the leading Integration Platform-as-a-Service (iPaaS) provider for business and technical users, today announced John Bruggeman has joined the company as Chief Marketing …
ecommerce website
Ecommerce

Commerce Canal Formalizes UPS Store Partnership For eCommerce Returns

Commerce Canal, a New York based eCommerce and marketing agency has formalized their partnership with two independently owned and operated …
salesforce automation
Sales Automation, Enablement & Intelligence

Sales Enablement Platform Introhive Partners with Equilar

Introhive, one of the fastest-growing sales enablement and intelligence companies, and Equilar, the leading provider of corporate leadership data solutions, announce …
performance optimization
Optimization, Personalization & Testing

Formation Launches World’s First Dynamic Offer Optimization Platform

Formation, the machine-learning-powered offer optimization company, announces general availability of its Dynamic Offer Optimization Platform today. Brands now have access …
cdp customer data platform
Customer Data Platform

Adobe Unveils Industry’s First CDP Architected For First-Party Data

Adobe (Nasdaq:ADBE) today announced the next generation of its Real-time Customer Data Platform (CDP), the only enterprise application architected from the ground …
customer engagement platform
Customer Engagement

dotdigital Partners with Adobe to Power Customer Engagement

Today, dotdigital, the leading marketing automation and customer engagement platform, announced the renewal of its status as a Premier Partner in …
functions of public relations
PR

ZSuite Technologies Selects William Mills Agency for PR

William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, has been selected by …