Martech News

Customer Experience, Service & Success
AI takes the reins: consumers embrace AI for holiday shopping: Talkdesk
Move over, Buddy. This holiday season, artificial intelligence (AI) is the new helper in town, and it’s not just making …
CMS & Web Experience Management
Raises $25m in Series B to Protect Digital Accessibility in AI Age
Fable, a leading platform for digital accessibility powered by people with disabilities, announced it has raised $25m in Series B …
Affiliate Marketing & Management
Advertise Purple Announces Key Insights From Q3 2024
Award-winning affiliate management strategy and technology, Advertise Purple, is thrilled to announce the key insights from Q3 2024 on the affiliate …
Adtech
Amazon Ads Launches AI Creative Studio and Audio Generator
At unBoxed 2024, Amazon Ads introduced AI creative studio and Audio generator, two new generative AI tools designed to lower …
CMS & Web Experience Management
Social Assurance Unveils New Marketing Task & Project Management Suite
Social Assurance, the leading provider of content management software and strategic marketing services for community banks, credit unions, and financial …
CRM
Funnel now powered with leading Generative AI
Funnel Leasing, the best AI-infused multifamily CRM, announced a new product enhancement on the popular Virtual Assistant (VA) AI solution: …
Digital Advertising
Shirofune, BigCommerce Integrate for Customer LTV-Driven Ad Optimization
Shirofune, the leading digital advertising automation management platform, announced its integration with BigCommerce, a leading open SaaS ecommerce platform for …
Guest Blogs
Value of Partnerships for Modern Marketing: Navigating Trends and Maximizing Returns
Partnerships have undergone a remarkable evolution, transcending their traditional role as a mere “nice to have” to becoming integral drivers …
Customer Data Platform