Martech News
Customer Data Platform
CDP & Marketing Automation Leader Klaviyo adds Mike McLaughlin
Today, Klaviyo, the leading customer data and marketing automation platform, announced that Mike McLaughlin has joined the company as its first chief customer …Marketing Automation
Marketing Automation Unicorn ActiveCampaign to 3x Dublin employees
ActiveCampaign, the leader in Customer Experience Automation (CXA), has reached a milestone of 100 employees in Dublin, more than doubling headcount …Channel, Partner & Local Marketing
Fospha Marketing amplifies cross-channel marketing measurement
Fospha Marketing has announced the product release of Fospha Attribution 2.0, a major upgrade to its market-leading marketing measurement product. Designed …Digital Marketing
Semrush Holdings Announces Closing of Over-Allotment Option
Semrush Holdings, Inc. (NYSE: SEMR), announced today the April 23, 2021 closing of the sale of 719,266 shares of its …iPaaS, Cloud/Data Integration & Tag Management
iPaaS Leader Celigo Appoints John Bruggeman as CMO
Celigo, the leading Integration Platform-as-a-Service (iPaaS) provider for business and technical users, today announced John Bruggeman has joined the company as Chief Marketing …Content Marketing
Creative Management Platform Ad-Lib.io Launches Team in Germany
Ad-Lib.io, the next-generation Creative Management Platform for marketers at the world’s largest brands, today announced the further expansion of its …Adtech
Comcast Advertising Appoints Rick Mandler as VP
Comcast Advertising, a division of Comcast, today announced that it has appointed Rick Mandler as vice president, growth strategy. In …Optimization, Personalization & Testing
Amplitude Launches the Digital Optimization Ecosystem
Amplitude, the Digital Optimization System, today announced the Amplitude Partner Ecosystem, an industry-first program which brings together more than 40 …Interactive Content