Martech News

performance attribution
Marketing Analytics, Performance & Attribution

New Benchmarking Tool Released to Improve Marketing Results

CapabilitySource is launching a new Marketing Work Management Benchmarking Tool to assist marketing leaders in determining their strengths and weaknesses …
digital marketing
Digital Marketing

Digital Marketing Platform Movable Ink partners with Xtremepush

Movable Ink, the personalized content platform provider for digital marketing leaders, has announced its partnership with Xtremepush, the world’s leading …
iot market
Retail, Proximity & IoT Marketing

Newegg Shoppers Can Now Pay with Dogecoin

Newegg, one of the leading tech-focused e-retailers in North America, today celebrates #DogeDay by announcing that the company now accepts …
content marketing
Content Marketing

Knotch Quantifies Content Marketing ROI with Content Intelligence

Knotch, the leading provider of business analytics built specifically for content, today announced major enhancements to its Content Intelligence Platform …
interactive digital content
Interactive Content

Sagicor wins prestigious interactive content marketing award

Sagicor® Life Insurance Company (Sagicor) receives five awards for its 2020 entries in the AVA DIGITAL AWARDS and HORIZON INTERACTIVE AWARDS competitions, which recognize excellence …
sales force automation
Sales Automation, Enablement & Intelligence

TekStack to Acquire Sales Acceleration app SalesSpark

TekStack Inc, provider of software products for B2B SaaS companies, today announced that it has signed an asset purchase agreement …
seo company

G2 Names SEO Leader Semrush One of the Best Global Software Sellers

Leading online visibility management SaaS platform Semrush (NYSE: SEMR) earned high accolades from peer to peer review site G2, ranking …
ecommerce business

WeCommerce Announces Andrew Dumont Appointed as CEO

WeCommerce Holdings Ltd. (“WeCommerce” or “the “Company”) (TSXV: WE) today announced the appointment of Andrew Dumont as Chief Executive Officer of …
ecommerce website

Transformative ECommerce Executive Eric Kau Joins NEP

Norwest Equity Partners (NEP), a leading middle market investment firm founded in 1961, is pleased to announce that Eric Kau, …