Martech News

Mobile Apps
Button and BILDIT to host dynamic conversation
Button, the leading enterprise-grade mobile commerce platform trusted by the world’s largest brands, and BILDIT, a foremost mobile app ecommerce consultancy, …
Customer Experience, Service & Success
Near Appoints Jon Zorio as CRO and Jay Angelo as General Counsel
Near, a global, full-stack data intelligence software-as-a-service (“SaaS”) platform that stitches and enriches data on people and places (“Near”, or …
Optimization, Personalization & Testing
Lasso and CMI Media Group Announce Partnership with IBM Watson
Lasso (lassoplatform.io), the world’s first and only omnichannel platform for healthcare marketing and analytics, and CMI Media Group, WPP’s healthcare …
Data Analytics
Havas Brand Transformation Consultancy Triptk Expands into U.K.
TRIPTK, Havas’ New York-based brand transformation consultancy, is expanding into the UK – launching a new London office within Havas’ flagship King’s Cross …
Adtech
Group Black and Magnite announce collaboration
Group Black, one of the largest collectives of Black-owned media and diverse creators, and Magnite, (NASDAQ: MGNI), the world’s largest …
CRM
Yottaa Announces Conversion Zone
Yottaa today announced that it has launched Conversion Zone, a new integration with Salesforce Commerce Cloud, the fastest path to …
Customer Experience, Service & Success
Contentsquare partners with ASICS EMEA
Contentsquare, the global leader in digital experience analytics, today announced it has partnered with ASICS EMEA to support the sportswear …
Mobile Apps
Tapcart Releases 2022 BFCM Peak Season Trend Report
Tapcart, a leading mobile commerce platform that enables Shopify-powered brands to launch mobile apps, today announced the release of its first-ever Black …
Customer Experience, Service & Success