Martech News
Customer Data Platform
Aegon Life Boosts Website Conversions With Lemnisk’s Customer Data Platform
Aegon Life Insurance, pioneer of digital insurance in India, increased its website conversions with Lemnisk’s Customer Data Platform (CDP). “Lemnisk’s AI-powered …Display & Programmatic Advertising
Contentsquare Acquires Clicktale to Create the Definitive Global Leader in Experience Analytics
Contentsquare, a leading digital experience insights platform trusted by brands like AccorHotels, Sephora and Walmart, announced today it has acquired Israel-based experience …Business/Customer Intelligence & Data Science
ALM Appoints Jimi Li as Chief Technology Officer
ALM Media announced today that Jimi Li has joined ALM as Chief Technology Officer. Li joins ALM after serving as Partner & …Guest Blogs
Google is OK with Stealing Your Content
The relationship between Google and publishers has always been pretty clear (at least in my mind). Google will reward publishers …Interactive Content
Avaya Receives 2019 Unified Communications Product of the Year Award
Avaya Holdings Corp. (NYSE: AVYA), a global leader in solutions to enhance and simplify communications and collaboration, announced today that TMC, …Interactive Content
Yappa Selected by Google for New Business Scale Sales Program
Yappa World Inc., a Southern California startup and provider of a free audio and video commenting tool, today announced that Google has …Display & Programmatic Advertising
New Engen Named A 2019 “Cool Vendor” In Advertising By Gartner
New Engen, a full service, software-driven digital marketing company that helps businesses acquire the best customers at the lowest cost …Marketing Automation
Openprise Ranked #1 Again in Customer Satisfaction
Openprise, the leader in data orchestration solutions for marketing and sales, today announced that the Openprise Data Orchestration Platform was ranked first …Marketing Automation