Martech News

customer data platform
Customer Data Platform

CDP Leader Lytics Releases Lytics Cloud Connect

Lytics Cloud Connect allows brands to seamlessly combine first-party data insights from their cloud-based data warehouses with real-time recommendations using …
ad tech companies
Adtech

Marketers Use Surveys to Measure, Track, and Optimize Previously

Spot Trender, a leader in advertising testing and consumer insights, partnered with Bottle Rocket and Eicoff to launch a research …
email automation
Marketing Automation

IoT Marketing Opens Submissions for 2021 Industry Insights

After the success of its inaugural awards event last year, IoT Marketing’s Industry Insights Webinars will be hosting the second annual 2021 Industry Insights IoT …
email marketing
Email Marketing

Erica Switzer Joins Mail Marketing Company Spectrum Marketing

Spectrum Marketing Companies today announced that Erica Switzer has joined the company as Chief Revenue Officer. Switzer will be joining the company …
conversational ai platform
Conversational AI

Conversational AI Company Lia 27 Inc. Partners With D-ID

Artificial Intelligence company Lia 27 Inc. announced today a partnership with D-ID, a global leader in AI video reenactment technology. The partnership …
email automation
Marketing Automation

Martech Leader Zoomd Reports Record 2Q2021 Financial Results

Zoomd Technologies Ltd. (TSXV: ZOMD) (OTC: ZMDTF) and its wholly-owned subsidiary Zoomd Ltd. (collectively, “Zoomd” or the “Company“), the marketing tech …
customer service experience
Guest Blogs

How to Build the Foundation for a Personalized UX Strategy

Mass marketing has been a favored strategy for over a century and just now is its popularity dwindling. Personalized experiences …
marketing automation
Marketing Automation

Creating Ways for Businesses to Fulfill Their Marketing Needs

Pritt Investment Partners (PIP) is proud to partner with Brandzoid!, a next-generation marketing agency that is offering innovative new ways …
ecommerce website
Ecommerce

DFO Global Performance Commerce Appoints New Product Manager

DFO Global Performance Commerce, an industry-leading performance marketing and eCommerce company, announced today that Niek Tijsen has been promoted to Product manager. …