Martech News

Channel, Partner & Local Marketing
Location-Based Marketing Company GroundTruth Appoints New CEO
GroundTruth, the leading location-based marketing and advertising technology company, is pleased to announce the appointment of Stephen McCarthy as President and Chief … 0
Mobile Advertising, Mobile Marketing
Vungle Acquires AlgoLift, a Platform for Mobile Advertising
Vungle, the leading mobile ad network, and in-app monetization platform announced today the acquisition of AlgoLift, an LTV powered user … 0
Customer Experience, Service & Success
InfoCision Improves Customer Satisfaction Using OnviSource
OnviSource announced today that InfoCision, a leading provider of direct marketing solutions, has successfully deployed the cloud version of OnviSource’s Intellecta Advanced … 0
Ecommerce
Ecommerce Product Builder Zehner Expands Leadership & Sales Teams
Zehner, a digital agency focused on designing and building eCommerce and digital products, announced that three hires had joined their … 0
Digital Marketing, Display & Programmatic Advertising
Digital Marketing Leader Jivox Named a Leader in Creative Adtech
Jivox, the personalized digital marketing technology leader, announced today it has been recognized as a leader in The Forrester Wave™ … 0
Interactive Content
Tech Giant Apple Introduces its Smart Speaker HomePod mini
Apple® today unveiled HomePod mini™, the newest addition to the HomePod® family that delivers impressive sound, the intelligence of Siri® … 0
Content Marketing
The Drum Relaunches as the Go-To Global Solutions Source
This moment for solutions is now. That’s why, today, The Drum is unveiling its new positioning, commercial products, and editorial … 0
Guest Blogs
5 Ways Ecommerce Advertisers Can Brace for a Bumpy October on Amazon
Tod Harrick from CommerceIQ puts light on the importance of leveraging Amazon Prime Day & showcases ways how Ecommerce Advertisers … 0
Audience/Marketing Data & Data Enhancement