Martech News

public relations
PR

PR Leader Nikki Grigsby Awarded for Leadership Excellence

The National Diversity Council awarded Nikki Grigsby, PHR, and SVP of Customer Service & Success at Cision, for Leadership Excellence in Technology. … 0
marketing automation
Marketing Automation

Online Marketing Company iClick Interactive Releases White Paper

iClick Interactive Asia Group Limited (“iClick” or the “Company”) (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China today … 0
public relations
PR

Pivot Point Consulting Engages Amendola for Strategic PR

Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced that Pivot Point Consulting has selected the firm to … 0
customer experience services
Customer Experience, Service & Success

Alida Partners with Stratifyd to Integrate AI-Powered Analytics Engine in New Alida CXM Platform

Alida (formerly Vision Critical), creator of the world’s first CXM (customer experience management) and insights platform, and Stratifyd, a data analytics company … 0
marketing analytics
Marketing Analytics, Performance & Attribution

Sidecar Wins Marketing Award for its Google Ads Benchmarks Report

ITSMA, the leading resource for B2B marketers in the connected economy, named Sidecar a winner in its 2020 Marketing Excellence Awards. Sidecar received … 0
In-House Techhub

Google Analytics 4 Is Here – Is Martech Ready To Live It?

Google recently launched the fourth version of its analytics & we can’t stop raving, catch this exclusive all-feature prognosis edition … 0
Tim Beveridge
Guest Blogs

Contextual Targeting: The Answer to Brand-Safe Ad Environments?

Tim from Silverbullet explores contextual targeting in the Adtech space & dissects the role of the same in the life … 0
influencer marketing
Influencers

Atlas Partners with AI Influencer Marketing firm Influential

ATLAS Technology Group, Inc.,  a data acquisition and analytics company helping consumer packaged goods (CPG) brands make better more informed … 0
customer experience services
Customer Engagement, Customer Experience, Service & Success

Customer Engagement Company Accepted into TELUS IoT Marketplace

Loop Insights Inc. (TSXV: MTRX) (OTCQB: RACMF) (the “Company” or “Loop”), a provider of contactless solutions and artificial intelligence (“AI”) to … 0