Martech News
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Adtech
Viant’s Next Generation AI Bid Optimizer Raises the Bar
Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced the launch of the latest version of its AI Bid …![Razorfish](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Audience/Marketing Data & Data Enhancement
Razorfish announced the launch of R-Index
Marketing transformation leader Razorfish, a Publicis Groupe agency, today announced the launch of R-Index, a proprietary data solution. In collaboration with …![FreeWheel](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Display & Programmatic Advertising
FreeWheel Unveils New Suite of Live Product Capabilities
FreeWheel, a global technology platform for the television advertising industry, today announced the launch of an enhanced product suite for …![DCC](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
PR
DCC Marketing announces Molly Wilson as Managing Director
DCC Marketing appointed of Molly Wilson as the new Managing Director of Accounts and Public Affairs. Wilson brings a wealth …![Gen AI](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Audience/Marketing Data & Data Enhancement
Gen AI Driving Significant Increase in New Ad Fraud Schemes & Variants
DoubleVerify (“DV”), the leading software platform for digital media measurement, data, and analytics, today announced a preview of findings from its …![EnsembleIQ’s](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Business/Customer Intelligence & Data Science
Progressive Grocer Announces 2024 Class of Top Women in Grocery
EnsembleIQ’s Progressive Grocer, the No. 1 grocery industry business intelligence provider, today announces the Top Women in Grocery (TWIG) for 2024. …![Kobiton](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Optimization, Personalization & Testing
Kobiton Delivers for Mobile Developers with Support for iOS 18 Beta
Kobiton, the mobile testing leader, announces that its mobile app testing platform now supports the beta version of iOS 18. …![Constructor](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Ecommerce
Constructor Raises $25M Series B, Tripling Valuation to $550M
Constructor, the leading AI-powered product discovery and search platform for enterprise ecommerce companies, today announced that it has closed a …![ResponsiveAds](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Adtech