Martech News

Viant
Adtech

Viant’s Next Generation AI Bid Optimizer Raises the Bar

Viant Technology Inc. (NASDAQ: DSP), a leading advertising technology company, today announced the launch of the latest version of its AI Bid …
Razorfish
Audience/Marketing Data & Data Enhancement

Razorfish announced the launch of R-Index

Marketing transformation leader Razorfish, a Publicis Groupe agency, today announced the launch of R-Index, a proprietary data solution. In collaboration with …
FreeWheel
Display & Programmatic Advertising

FreeWheel Unveils New Suite of Live Product Capabilities

FreeWheel, a global technology platform for the television advertising industry, today announced the launch of an enhanced product suite for …
DCC
PR

DCC Marketing announces Molly Wilson as Managing Director

DCC Marketing appointed of Molly Wilson as the new Managing Director of Accounts and Public Affairs. Wilson brings a wealth …
Gen AI
Audience/Marketing Data & Data Enhancement

Gen AI Driving Significant Increase in New Ad Fraud Schemes & Variants

DoubleVerify (“DV”), the leading software platform for digital media measurement, data, and analytics, today announced a preview of findings from its …
EnsembleIQ’s
Business/Customer Intelligence & Data Science

Progressive Grocer Announces 2024 Class of Top Women in Grocery

EnsembleIQ’s Progressive Grocer, the No. 1 grocery industry business intelligence provider, today announces the Top Women in Grocery (TWIG) for 2024. …
Kobiton
Optimization, Personalization & Testing

Kobiton Delivers for Mobile Developers with Support for iOS 18 Beta

Kobiton, the mobile testing leader, announces that its mobile app testing platform now supports the beta version of iOS 18. …
Constructor
Ecommerce

Constructor Raises $25M Series B, Tripling Valuation to $550M

Constructor, the leading AI-powered product discovery and search platform for enterprise ecommerce companies, today announced that it has closed a …
ResponsiveAds
Adtech

ResponsiveAds Unveils Fluid Ad Creator with Creative Studio 4

As Cannes Festival of Creativity opens this week, ResponsiveAds, the leading force in creative ad tech, proudly announces the Phase …