Martech News

marketing analytics
Marketing Analytics, Performance & Attribution

Xandr Partners with Lasso to Power Omni-Channel Marketing Solutions

Lasso, the first and only omni-channel platform for healthcare marketing and analytics, and Xandr today announced a strategic partnership to … 0
Guest Blogs

Is Your Market Research Toolkit Older Than You Are?

Changing customer behavior is changing the customer experience, to help marketers keep their market research toolkit relevant Suzy offers its … 0
sales automation
Sales Automation, Enablement & Intelligence

AI-Powered Sales Solution Provider PROS Appoints New CMO

PROS® a provider of AI-powered solutions that optimize selling in the digital economy, today announced that Katrina Klier has joined the company as Chief … 0
Interviews

Martech Interview with the Chief Operating Officer, KERV Interactive – Marika Roque

Marika Roque from KERV Interactive talks about the significance of interactive videos in the martech industry and what impact AI … 0
marketing automation
Marketing Automation

Martech Company Force Marketing Acquires GS Marketing

Force Marketing, a high-growth marketing technology company that delivers a comprehensive suite of products and solutions to more than 950 … 0
webinar meeting
Events, Meetings & Webinars

Event Marketing Platform Splash Rolls Out New Technology

Splash, an event marketing platform that helps companies create better virtual, hybrid, and in-person event experiences, is rolling out new … 0
digital marketing
Digital Marketing

Digital Marketing Leader bfound Announces UAQ Free Zone Partnership

bfound is actively working to help SMEs adapt to post-Covid market dynamics and a large part of this activity is … 0
e commerce
Ecommerce

Oro Unveils OroCommerce 4.2, Showing Future of B2B eCommerce

Oro Inc. today announced the release of OroCommerce 4.2, the latest version of its flagship eCommerce platform. As the only … 0
user engagement
Customer Engagement

Customer Engagement Platform MoEngage Announces Product Updates

MoEngage, the insights-led customer engagement platform, today announced several new product updates to fuel brands’ growth at its quarterly customer connect event, … 0