MobileFuse, one of the largest in-app, CTV, and DOOH advertising platforms, officially announced a key partnership with iSpot.tv, the cross-platform TV measurement company. iSpot.tv is MobileFuse’s preferred measurement solution; its Unified...
Data Axle, a leading provider of data, data-driven marketing, and real-time intelligence solutions, announced it is accelerating Generative AI (GenAI) activation for clients with its industry-leading, AI-ready data, multi-touch attribution,...
Nielsen, the global leader in audience measurement, data and analytics, announced that Jared Grusd has been named Chief Executive Officer (CEO) of Gracenote, effective July 8, 2024. Jared will lead Gracenote in continuing...
Fullpath, automotive’s leading enhanced Marketing Automation and Customer Data Platform (CDP), is proud to announce its recognition as an Approved Turnkey certified provider for General Motors (GM) In-Market Retail (IMR) funds....
Table of Contents 1. How to Get Contextualized Data Where It Matters 2. Industrial Data Contextualization and IT Pain Point 3. The DataOps Advantage in Industrial Data Contextualization Conclusion The...
DoubleVerify (“DV”), the leading software platform for digital media measurement, data, and analytics, announced findings from its eighth annual Global Insights Report, which analyzes media quality and performance trends across more...
Hello Kaveh, could you provide some insights into your professional journey within the marketing realm that eventually led to your position as Founder and President of RiseOpp? When I was...
Bluestone Equity Partners (“Bluestone”), the institutionally-backed global private equity firm focused on the Sports, Media & Entertainment industry, today announced a $20 million growth investment in Qloo, the leading Artificial Intelligence (“AI”)...
Hightouch, the leading Composable Customer Data Platform (CDP), enables European Unified ID (EUID) to help participating advertisers reach audiences in a privacy-conscious way across the open web. EUID is an...
Skai, a leading omnichannel advertising platform, today announced that it has been named the winner of the “Best AI-Based Solution for Advertising” award in the seventh annual AI Breakthrough Awards...
