Truelink Capital (“Truelink”) announced its acquisition of Flipp Corporation (“Flipp” or the “Company”). Founded in 2008, Flipp is a leading marketing technology platform, driving value for retailers and CPGs. The...
Today, Direct Digital Holdings, Inc. (Nasdaq: DRCT) (“Direct Digital Holdings” or the “Company”), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC (“Colossus SSP”), Huddled Masses LLC...
Klaviyo, a marketing automation and customer data platform that drives revenue growth for businesses of all sizes, today announced the Klaviyo Customer Data Platform (CDP). Unlike most customer data platforms,...
Adsterra announced the availability of Smart CPM pricing, one of the top-demanded bidding models on the market. Smart CPM enables advertisers and media buyers to adjust bids according to the competition automatically,...
Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, has upgraded its all-in-one data management console, DealerLens®. The console enables Affinitiv clients to easily measure and...
Tracer, the leading data intelligence platform, announced today the completion of an oversubscribed Series A fundraise co-led by NewRoad Capital Partners, Progress Ventures, and BDMI, part of Bertelsmann’s corporate venture...
Simon Data, the leading customer data platform (CDP), announced today the successful completion of its Series D funding round, securing $54 million in investment. The funding round was led by...
Tealium, the largest independent and most trusted customer data platform (CDP), has been named a Leader on the Everest Group CDP PEAK Matrix®. Tealium was recognized as a major CDP player,...
Gupshup, the world’s leading conversational engagement platform today unveiled its latest product, Click-To-WhatsApp Ads Manager, a full-funnel tool that enables brands to harness the power of CTWA. The core focus...
Toronto-based software-as-a-service platform Darwin CX announces the general availability of its Customer Data Platform (CDP) in response to client demand and an evolving market landscape. Darwin CX’s CDP has been providing several...
