A new snapshot from Vividata’s SCC | Study of the Canadian Consumer (Fall 2025) shows how Canadians continue to reshape their shopping habits around Black Friday and Cyber Monday blending digital discovery,...
Sinch AB (publ) (XSTO: SINCH), which is pioneering the way the world communicates through its Customer Communications Cloud, today released new global research ahead of the 2025 Black Friday and...
Liquid Web, a leader in VPS and WordPress hosting, alongside scalable dedicated servers and cloud solutions for small to medium-sized businesses (SMBs), announced the release of its latest report, Lost...
The holiday season is one of the most profitable periods of the year for businesses, and yet it is also one of the most competitive. A business may feel overwhelmed...
What’s old is new again. Physical retail is making a comeback, and it’s not the only surprising shift in the marketing world. The martech industry is witnessing a pivotal transformation,...
Table of content 1. Breaking Down the Feedback Loop: Your Holiday Marketing Ally1.1. Continuous Data Collection for Instant Insights1.2. Dynamic Adjustments Based on Feedback2. Avoiding Pitfalls: Challenges in Feedback Loop...
Table of content Introduction 1. Enhanced Audience Targeting and Segmentation 2. Implementing Dynamic Creative Optimization (DCO) 3. Real-time Bidding Efficiency 4. Cross-channel Advertising Integration 5. Fraud Prevention and Brand Safety...
Predictive analytics unlocks consumer trends & drives smarter strategies. Maximize your holiday retail game this Black Friday!
Unlock expert strategies for Black Friday and Cyber Monday success in 2024, from 'always on' marketing to GenAI personalization. Learn tips to drive revenue, boost loyalty, and deliver standout customer...
Discover strategies to enhance loyalty without heavy discounting.
