Pixability Launches New Contextual Solution
Pixability, the only provider of software and insights for video advertising on YouTube and other leading connected TV (CTV) platforms, today announced the launch of a new contextual data solution...
Tag: trueview ads
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GlassView Appoints First Chief Agency Partnership Officer
GlassView, the world’s largest independent video advertising distribution platform, today announced Stark Townend as the company’s first Chief Agency Partnership Officer. He is responsible for overseeing strategic relationships with all...
GlassView Appoints Michael L. Platt to its Advisory Board
GlassView, the world’s largest independent video advertising distribution platform, today announced that Michael L. Platt, director of Wharton Neuroscience Initiative and co-founder of neuroscience wearables company, Cogwear, will join its Advisory...
Streemfire introduces programmatic video advertising service
Streemfire, a free TV network by creators, today announced ahead of the Web Summit 2022 Conference the introduction of programmatic video advertising into their TV channels allowing creators to earn...
GlassView appoints Natasha Berney as Chief Growth Officer
GlassView, the world’s largest independent video advertising distribution platform, today announced the appointment of Natasha Berney as Chief Growth Officer (CGO). Berney will be responsible for leading GlassView’s sales strategy domestically and...
Instacart Launches Shoppable Video Ads for All CPG Brand Partners
Instacart, the leading grocery technology company in North America, today announced an enhanced ad buying experience in Ads Manager, the company’s self-service portal, putting marketing objectives front and center for brand...
OpenAP Announces Investment from Snowflake Ventures
Investment by Snowflake Ventures expands on existing relationship and aims to increase speed to market of TV’s cross-platform and cross-publisher clean room solution Partnership cements the importance of consumer privacy...
KERV Interactive Announces Lowest Price Verification Capability
KERV Interactive, the leading AI-powered digital advertising platform, announced today the release of KERV Verified Lowest Price for its interactive creative suite of products spanning across CTV and OLV. KERV...
Online video advertising will generate 3x revenue than SVOD in...
In the next five years, online advertising revenues will almost double from $190 billion in 2022 to $362 billion in 2027 according to latest research from Omdia. Omdia Senior Research Director, Maria Rua Aguete said:...
Innovid announced findings from consumer packaged goods report
Innovid ( NYSE: CTV), an independent advertising platform for delivery, personalization and measurement of converged TV, today announced findings from its first-ever deep dive consumer packaged goods (CPG) report, examining critical trends, challenges,...
