AddEvent, the leading add to calendar SaaS platform trusted by thousands of organizations globally, today announced the launch of AddEvent 2.0 – the most significant evolution of the platform since its founding. Designed with user feedback at its core, AddEvent 2.0 offers a smarter, more seamless experience that ensures no important moment is ever missed.
As calendars evolve from simple scheduling tools into powerful engagement platforms, organizations across every industry – from marketers driving attendance, to sports teams rallying fans, to schools keeping students connected – are discovering new ways to build relationships and boost participation. AddEvent 2.0 was designed to meet this growing demand for ease, customization and real-time insight, empowering users to transform the calendar into a central hub for connection and engagement.
“Our mission has always been to make it effortless for organizations to create meaningful, seamless experiences that ensure no important moment is ever missed,” said Michael Nilsson, founder and CEO of AddEvent. “With AddEvent 2.0, we’re taking that vision further, giving every user the tools to turn the calendar into a dynamic channel for engagement, communication and growth.”
AddEvent 2.0 retains familiar workflows but enhances them with speed, simplicity and visibility. Key upgrades include:
- Smarter Navigation: A streamlined interface that makes it easier to find tools like RSVP forms and analytics
- No-Code Landing Pages: Instantly create professional event pages without developer support
- Multi-Calendar Views: View and manage multiple calendars simultaneously
- New Display Filters: Customize how events appear across calendars
- Real-Time Insights: Track event performance, subscriber growth and key metrics directly from your dashboard
- Unlimited Events: Add and manage as many events as you need with ease
- Calendar Syncing: Seamlessly integrate existing calendars with AddEvent
The platform upgrade underscores the company’s mission to make event discovery and attendance frictionless. By combining intuitive design with powerful analytics, AddEvent helps organizations reduce no-shows, boost engagement and turn the calendar into a marketing channel.
Available today, AddEvent 2.0 sets a new standard for calendar-based engagement and event management.
About AddEvent
AddEvent is a leading provider of event and calendar technology, helping organizations to reduce no-shows, increase engagement and build seamless event experiences. AddEvent services a wide variety of industries like healthcare, education, sports, marketing and nonprofits and empowers businesses worldwide to connect with their audiences through the power of the calendar. For more information, please visit addevent.com.
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