Marketing Analytics, Performance & Attribution

AppsFlyer Appoints Brian Quinn as New U.S. President & GM

Industry veteran joins the global leader in mobile attribution and marketing analytics to aid its massive expansion and hyper-growth in the United States

AppsFlyer, the world leader in mobile attribution and marketing analytics, has appointed Brian Quinn as its new U.S. President & General Manager. Quinn has been brought in to help drive the company’s continued hyper-growth and expansion throughout the U.S. and North America.

Quinn, a former director and executive with AT&T, Kenshoo, and Experian, is experienced in building collaborative teams, driving market share and scaling revenue growth in highly competitive, international markets. Most recently, Brian was the Managing Director of the Americas for App Annie, a leading mobile app market data and insights company. Quinn also acts as a start-up advisor to a number of newly-founded startups in Silicon Valley.

“The size and scale of the AppsFlyer platform are a significant competitive advantage, and empowers the company’s products to help marketers work faster, fuel their own data-driven innovations, and make better decisions in their day-to-day,” said Quinn. “Coming from a background in building and positioning mobile-first businesses, I’m thrilled to be joining AppsFlyer at this exciting time in its journey, and am looking forward to working with the team on expanding our operations in North America.”

To date, AppsFlyer has raised $84 Million from investors like Goldman Sachs, Deutsche Telekom Capital Partners, Eight Road Ventures, Qumra Capital and Pitango Growth. Headcount doubled from 230 in 2017 to more than 500 at the end of 2018. In the 4th quarter of 2018, AppsFlyer announced $100 Million in annual recurring revenue, having grown the company 100 percent year-over-year and joining a select few SaaS companies in Silicon Valley that successfully grew from $1MM to $100MM in ARR within five years.

With Facebook, Google, Twitter, Pinterest, Snap Inc., Tencent and 4,500+ other integrated partners, and clients including HBO, Waze, eBay, NBCUniversal, Adidas, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 15 offices across the globe to support marketers everywhere.

“We are honored to bring Brian onboard,” said AppsFlyer Co-Founder and CEO, Oren Kaniel. “Brian’s experience and industry know-how will propel AppsFlyer’s advanced growth throughout the United States and North America. Brian will play a key role in delivering our best-in-market technology to even more businesses, as well as in making our vision for the company and industry a reality.”

About AppsFlyer:
AppsFlyer’s technology is found on 98 percent of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business. AppsFlyer’s platform processes billions of mobile actions every day, empowering app marketers and developers to maximize the return on their marketing investments. AppsFlyer is headquartered in San Francisco, CA and has 15 offices around the world.

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