Top digital asset management techniques for 2022
Digital Asset Management is the process of centralizing all the digital assets of a brand. DAM makes it easier to collaborate and keep all the assets such as images, videos,...
Digital Asset Management is the process of centralizing all the digital assets of a brand. DAM makes it easier to collaborate and keep all the assets such as images, videos,...
Gone are the times when sales automation and marketing automation worked in two different spheres. When brands take a revenue-oriented approach, a co-action of sales and marketing automation can help...
Customer engagement is foundational to an excellent CX. But what sparks customer engagement, and how can you connect with them in a saturated market? The customer engagement landscape has evolved...
Performance marketing is an all-encompassing, result-oriented digital strategy. In this model, businesses/advertisers only pay for particular actions or results. The advertisers pay when the publishers meet marketing objectives such as...
Though the fundamentals of SEO have stayed static, with changes in search trends and Google algorithms, we need to shift our optimization strategy. Search queries decide marketing success to a...
How to build a Powerful local marketing strategy Local marketing is promoting your products or service within a specified radius or precise location. It’s not only for businesses with physical...
The buying behavior has radically shifted in the last couple of years. Customers have different expectations from businesses- they want sellers to understand what they want. This sea change is...
Customer support is at the forefront. Customers need easy-to-understand and hassle-free support while installing, maintaining, upgrading, training, and disposing of a product. It’s an act of sustaining customer relationships. Retaining...
In the early 1980s, podcasts were famously known as ‘audio blogs’. The early 2000s saw a surge in portable audio devices and internet accessibility. That’s when podcasts gained popularity amongst...
Today, companies are acknowledging the importance of customer experience to their success. Customers want a human touch in their interactions, and companies communicate with customers in new ways as competition...