Unless you’re stuck in the stone age of marketing, you would have probably at least heard of Marketing Automation platform or b2b marketing automation. Selecting a marketing automation software is...
Expectations of customers are constantly evolving as new and innovative channel solutions are becoming available in the market. Through traditional support channels like phone or a new channel such as...
A survey conducted in 2014 determined the purchasing decisions of B2B buyers. The findings showcase that by the time a potential customer speaks to your business, they are, on average,...
Marketing managers today are facing pressure to produce more content and marketing assets than ever before. Not only are marketing teams asked to build more original advertising content, these marketing...
The ongoing COVID-19 pandemic is having massive impacts on how businesses engage with their customers. Regardless of how the crisis evolves, customers still expect to receive a high level of...
As we enter into a new decade, the focus is on increased customer retention through improvements to the customer experience. Success will come to businesses that provide not only a...
Even today, the COVID – 19 pandemic continues to affect every aspect of our lives, including our everyday entertainment. Nowadays, we spend more time on our phones, research shows up...
Chatbot and voicebots are a buzz word in today’s world, and almost everyone is familiar with them. But with the rise in the trend of chatbots and voice bots and...
Over a period of time, visual content has become more powerful than ever on social media. The more we utilize our mobile phones, the greater the urge to share a...
While we were busy practicing social distancing and taking precautions, Easter has almost arrived and we are still in the middle of a pandemic. The COVID-19 outbreak has affected almost...
