Martech News

email marketing automation
Marketing Automation

SmartBug Media® Strengthens Executive Team

SmartBug Media®—a leading Intelligent Inbound® marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound … 0
marketing automation
Marketing Automation

Conversica and LeadFabric get into a Strategic European Reseller partnership

The leader in IVA (Intelligent Virtual Assistants), Conversica, Inc., has announced that the company has signed a Strategic European Reseller … 0
sales automation
Sales Automation, Enablement & Intelligence

StorySlab, Based in Syracuse, Raises $2.7 Million Led by Armory Square Ventures

StorySlab, a digital sales enablement technology company based in Syracuse, NY, announced today it has raised $2.7 million in funding … 0
marketing analytics
Marketing Analytics, Performance & Attribution

GDR welcomes Roni Millard, the marketing leader, to help to build several offerings

Roni Millard, the former GM marketing of InfoTrack and CM050 honorary, has stepped up to take on the executive leadership … 0
experience management
Customer Experience, Service & Success

New Partnership between ServiceNow and Adobe for enhanced customer service

ServiceNow and Adobe have announced the integration of the software systems so that they can work together. This is an … 0
customer experience services
Guest Blogs

The Struggle is Real – 3 Considerations to Make Machine Learning More Effective

Can machine learning enable success? As marketers, we all want to provide great customer experiences, scale our programs, drive improved outcomes, … 0
customer experience services
Customer Experience, Service & Success

PK Helps Brands Increase Retention

PK, the global services firm that helps the world’s most customer-obsessed brands design, build and run the future, today announced the … 0
e commerce

Yotpo Fast-Tracks Product Innovation for eCommerce

High-Growth Women’s Healthcare Brand, Lauren Bosworth’s Love Wellness, Sees Instant ROI with SMSBump by Yotpo Yotpo, the leading eCommerce marketing … 0
online video advertising
Video Advertising

Clinch Expands European Presence

Clinch, an artificial intelligence platform that provides data-driven personalized video ads, announced today its European expansion to accommodate the growing … 0