Martech News

social media advertising
Search & Social Advertising

Social Analytics Solution ListenFirst Launches Insta Analytics

ListenFirst, the most comprehensive enterprise social analytics solution, today announced their platform has added tracking Instagram data from boosted or …
promotional advertising
Advertising & Promotion

Comscore Expands Cross-Platform Digital Advertising Agreement

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announced today a new strategic partnership with …
customer experience services
Customer Experience, Service & Success

CXM Platform Alida Appoints Vikki Kolbe to Director’s Board

Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced the appointment of Vikki Kolbe …
data analytics
Data Analytics

Kenshoo Acquires Advanced Analytics Platform Signals Analytics

Kenshoo, a global leader in marketing technology, announces its acquisition of Signals Analytics, a pioneer in AI-powered analytics and consumer …
advertising and promotion
Advertising & Promotion

Digital Advertising Agency Rodgers Townsend marks New Investment

St. Louis based full-service advertising agency Rodgers Townsend is expanding its capabilities as an integrated, holistic agency with the addition of …
digital marketing
Digital Marketing

PadSquad & Airtory Partner to Deliver the best of Digital Ads

PadSquad, a digital media company focused on developing high-impact advertising experiences, announced their partnership with Airtory, a creative management platform. …
data analytics
Data Analytics

Mediavine’s First-Party Data Toolkit Integrates with ID5

Mediavine, the largest exclusive full-service ad management firm in the U.S., is pleased to partner with ID5, a leading identity …
advertising and sales promotion
Advertising & Promotion

Voices: Digital Audio Advertising – The Marketer’s New Superpower

Voices, the world’s leading marketplace for remote voice-over production and services, is extending its leadership in sonic branding with strong …
email automation
Marketing Automation

Exadel Marketing Technology Practice Releases Exadel Toolbox

Exadel, a software engineering company that delivers digital platforms and products, announced that its Marketing Technology Practice released Exadel Toolbox …