Martech News

Orum
Sales Automation, Enablement & Intelligence

New Orum and Apollo integration supercharges sales capabilities

Orum, the AI-powered live conversation platform, with Apollo, the leading go-to-market (GTM) solution for sales and marketing teams, today announced a …
SAS
Retail, Proximity & IoT Marketing

SAS named a Leader in retail planning platforms

AI and analytics leader SAS has been named a Leader in retail planning platforms by Forrester. The Forrester Wave™: Retail Planning …
Monetate
Optimization, Personalization & Testing

Monetate announced its customers’ 2023 Cyber Week results

Monetate, the leading personalization platform that helps build personal and meaningful digital connections between brands and their global customers, today announced its …
AppsFlyer
Data Analytics

AppsFlyer acquires oolo

AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, today announced its acquisition of oolo, a leading AI-powered user …
McCabes Lawyers
Email Marketing

McCabes Lawyers selects Intapp for client relationship management

Intapp (NASDAQ: INTA), a leading provider of cloud software for the global professional and financial services industry, today announced that leading Australian …
Bazaarvoice
Ecommerce

Bazaarvoice announced the acquisition of Granify

Bazaarvoice, Inc., the leading platform for full-funnel authentic user-generated content (UGC) and social commerce, today announced the acquisition of Granify, …
ibex
Customer Engagement

ibex partners with Sapling.ai for AI-Powered Messaging Tools

ibex (NASDAQ: IBEX), a leading global provider of business process outsourcing (BPO) and customer engagement technology solutions, and Sapling.ai today announced a new …
Basis Technologies
Display & Programmatic Advertising

Basis Technologies integrates Google Ads P-Max Campaign Reporting

Basis Technologies (https://basis.com), a global provider of programmatic advertising and media automation solutions, today announced a first-to-market integration enabling marketers to measure …
Logik.io
Ecommerce

Logik.io launches Industry-First AI Capabilities for CPQ & Commerce

Logik.io, the company consumerizing complex selling experiences with advanced configuration technology, today announced the beta launch of Cosmo AI, the first-ever …