Martech News

influencer marketing
Influencers

HypeAuditor Unveils “State of Influencer Marketing” Report

HypeAuditor, the AI analytics platform for brands seeking fair, transparent, and effective influencer marketing, today released its second annual “State …
digital marketing
Digital Marketing

Brand Marketing Platform Targetable Acquires ShopAdvisor

Targetable, a provider of an innovative and easy-to-use brand marketing platform, which enables any kind of small business to reach …
seo services,
SEO

SEOblog.com Announces Best SEO Companies

SEOblog.com, a fast-growing website providing the latest SEO news, tips and resources and helping business owners connect with leading SEO …
business intelligence
Business/Customer Intelligence & Data Science

Marketing 360® Partners With 1-800Accountant

Marketing 360® and 1-800Accountant today announced a partnership that will bring advisory, bookkeeping, and tax services to Marketing 360 clients, …
Ecommerce

Capital Clarity Advises Skubana in its Acquisition by 3PL Central

Capital Clarity, a leading technology-focused investment bank, announced that it served as exclusive financial advisor to Skubana in the company’s …
marketing analytics
Marketing Analytics, Performance & Attribution

Integrated Marketing Company Material Acquires Aruliden

Material, an integrated marketing services company that builds brands from the insight out, today announced the acquisition of Aruliden, an award-winning …
seo company
SEO

Bruce Clay Launches His Online SEO Course for Marketers Worldwide

Bruce Clay’s famous in-person SEO training course — now available online at — takes the guesswork out of planning with the …
promotional advertising
Advertising & Promotion

Nielsen Offers Marketers New Markets Accountability for Ads

Nielsen Holdings plc (NYSE: NLSN) announced the global launch of Nielsen Market Lift. Market Lift falls within Nielsen’s Audience Outcomes solution, which …
marketing analytics
Marketing Analytics, Performance & Attribution

High Schoolers Launch a Gen Z Marketing Consultancy Firm

Rayze Consulting is a Gen Z marketing consulting company that helps brands craft marketing campaigns explicitly aimed towards Generation Z, …