Martech News

NGDATA
Customer Engagement

NGDATA joins the Jack Henry™ Vendor Integration Program

NGDATA, a leading global digital experience company, today announced that it has joined the Jack Henry™ Vendor Integration Program (VIP). Participation …
Zmags
Ecommerce

Fastr to Offer Adaptive AI for Ecommerce Optimization

Zmags, a leader in digital experience transformation, is rebranding as Fastr. The name change coincides with the launch of FastrAI, Fastr …
Rockbot
Interactive Content

Rockbot announced the acquisition of Nerdy Bunny

Rockbot, a multiproduct media platform that creates enhanced in-location customer experiences, announced the acquisition of Nerdy Bunny, an interactive signage and …
Steve Madden
Marketing Analytics, Performance & Attribution

Steve Madden names January Digital as its Digital Agency of Record

Steve Madden Ltd, a leading designer and marketer of fashion-forward footwear, announced today it has named media agency January Digital as its …
Hero Digital
Customer Experience, Service & Success

Hero Digital rises to Optimizely Platinum Partner

Hero Digital, a leading customer experience transformation company, has achieved certification as a Platinum Partner of Optimizely, the leading digital experience …
Aqfer
Customer Data Platform

Aqfer announces integration with 5×5 Data Co-Op

Aqfer, the Marketing Data Platform-as-a-Service (MDPaaS), announces an OEM integration with 5×5 Data Co-Op. This partnership allows Aqfer clients seamless access …
Brazilian
Customer Experience, Service & Success

Brazilian Firms put Customer Experience Front and Center

Brazilian enterprises are ramping up their CX services to meet the needs of customers who have grown accustomed to receiving …
 Ali Karsch 
PR

Ali Karsch and Nikole Flores announce the launch of The Littles

Building on the success of DTC darling LVPR, a PR and Social Media agency, industry veterans Ali Karsch and Nikole Flores proudly announce the launch …
Innovid
Optimization, Personalization & Testing

Innovid launches Instant Optimization

As the Majority of Advertisers Plan to Increase Converged TV Spend, Innovid Closes the Gap Between TV Measurement and Campaign …