Martech News

Social Media
Customer Data Platform

Aurea PeopleGraph Unlocks the Value of Relationship Intelligence Starting with Jive Enterprise Communities

Aurea Experience 18 explores how unprecedented insight into people’s work relationships will reinvent enterprise connections, discovery and collaboration Aurea, the …
Social Media
Display & Programmatic Advertising

Media Matters Worldwide adds FireEye Inc. to client roster

Media Matters Worldwide is driving next-level campaign strategies for FireEye’s media Media Matters Worldwide, a media strategy, planning and buying …
Social Media
Content & Experience, Content Marketing

DVB Selects 202 Communications to Manage Media Relations and Content Marketing

DVB, an industry consortium that develops open interoperable technical specifications for the delivery of digital media and broadcast services, today …
Social Media
Guest Blogs

Why is everyone still talking about mobile retargeting?

Everyone knows the value of retargeting for e-commerce players. You don’t need me to tell you that mobile shopping is …
Social Media
Data Management, iPaaS, Cloud/Data Integration & Tag Management

NetDragon Collaborates with Pearson to Launch Brand New One-stop Intelligent Education Solution

NetDragon Websoft Holdings Limited (“NetDragon” or “the Company”) (Hong Kong Stock Code: 777), a global leader in building internet communities, …
Social Media
Data Management, Marketing Analytics, Performance & Attribution

QuestionPro Launches Data Migration Tool For Researchers Looking For an Alternative to Qualtrics

Today, QuestionPro Inc., an online survey and insights solutions company, launches a data migration and import tool specifically for Qualtrics …
Social Media
Data Management, Marketing Analytics, Performance & Attribution

Memo Partners With Publishers To Launch First Ever Marketplace for Earned Media Insights

Memo is launching the first ever marketplace where PR and communications professionals can buy earned media insights directly from publishers. …
Social Media
Commerce & Sales, Ecommerce

Yatra.com Preferred Partner of Hotel and Restaurant Association Gujarat for Online Bookings

Yatra Online, Inc. (NASDAQ: YTRA) (OTCQX: YTROF), one of India’s largest online booking platforms has been chosen as the preferred online booking partner …
Social Media
Data Management, iPaaS, Cloud/Data Integration & Tag Management

Peak Launches AI Platform-as-a-Service to Improve Enterprise AI Deployment Success Rates

• PaaS beta set to increase data team productivity by 300% • Unproductive activity related to poor legacy systems accounts for 80% …