Martech News

Thanksgiving 2020
In-House Techhub

THE THANKFUL MARKETER EDITION: MARTECH TOOLS THAT KILLED IT!

No bugging again with Thanksgiving 2020 marketing tips instead this Turkey day we have decided to show gratitude to the … 0
digital marketing
Interviews

Martech Interview with Chief Marketing Officer, IBM Watson Advertising – Randi Stipes

Randi Stipes from IBM Watson Advertising talks about the evolving phases of the Martech industry & how it is contributing … 0
conversational platforms
Conversational AI

Talkwalker unveils conversational intelligence suite: Paid Social

Today Talkwalker, the leading social listening, and analytics company unveil the latest addition to its conversational intelligence suite: Paid Social. By adding social … 0
trueview ads
Video Advertising

Zefr Joins the IRIS.TV Contextual Video Marketplace

Zefr, the leading contextual data platform for brands and agencies, announced today its integration with IRIS.TV’s Contextual Video Marketplace. With … 0
business intelligence tools
Business/Customer Intelligence & Data Science

Customer Intelligence Leader InMarket Wins Best Location Platform

InMarket, the leader in 360-degree consumer intelligence and real-time activation, was awarded Best Location Platform at the 2020 Digiday Technology … 0
Guest Blogs

Context is Key: Why Marketers Need Transparency in a Post-Cookie World

Cookie-based marketing is dying, and contextual relevance is coming back into vogue. If marketers want to succeed during the transition, … 0
ecommerce website
Ecommerce

Dynamicweb Presents PIM & Ecommerce Webinar

farm supply company, and featuring Forrester ‘How Product Data Powers Your Ecommerce Strategy’. Omnichannel experiences and customer expectations have changed … 0
internet marketing
Digital Marketing

Digital Marketing Firm SOPHOLA, Inc Expands AdScale

SOPHOLA, Inc. (HQ: Nagano City, Nagano, CEO: Masaki Iino, Short Name: “SOPHOLA”) and PT. Digitraffic Indonesia (HQ: Jakarta, Indonesia, Business … 0
ad tech companies,
Adtech

Adtech Leader Pattern89 Reveals the 2021 Ad Creative

Pattern89, a platform that specializes in creative artificial intelligence (AI) to maximize digital ad performance, today announced the 2021 Creative Forecast, … 0