Martech News

Customer Engagement
Total Expert and The Baldwin Group Partner at 2025 Medicarians Conference
Total Expert, the FinServ leader in consumer engagement software, and The Baldwin Group, a leading insurance brokerage firm, are joining forces …
Customer Engagement
World Market Selects Ovative As Digital Marketing and Measurement Agency
World Market, a national specialty home products retailer, named Ovative Group, an independent media, measurement, and creative firm, as its …
Digital Marketing
Liqvd Asia Acquires AdLift, Creating a Digital Marketing Powerhouse
AdLift, a leading performance-driven digital marketing agency, has been acquired by Liqvd Asia, a powerhouse known for its cutting-edge creative …
Adtech
Cognitiv Scales Contextual Advertising through OpenAI Collaboration
Cognitiv, the leading advanced performance partner powered by deep learning, announced that they have expanded their longtime work with OpenAI, …
CMS & Web Experience Management
Future Platforms Appoints Livia Bernardini as CEO
Future Platforms, the London technology-driven transformation partner, has appointed Livia Bernardini as Chief Executive Officer to lead this exciting new chapter. …
Retail, Proximity & IoT Marketing
Cordial adds new features to multimodal AI platform
Cordial, the leader in messaging for enterprise retail marketing teams, unveils two new additions to its multimodal AI platform, Cordial …
Content Marketing
Industry Pioneers Launch InnerGroup to Accelerate In-House Marketing Ops
InnerGroup, an in-house marketing operations company, launches providing global, systemic support for internal marketers. Led by in-housing pioneers Fred Schuster …
Adtech
Postmedia launches their Self-Serve Ad platform powered by DanAds
Postmedia is proud to announce the launch of Postmedia Ad Manager (P.A.M.), a self-serve advertising platform that enables businesses of …
Adtech