Martech News
Customer Experience, Service & Success
Birdeye launches AI-powered Social Platform for multi-location brands
Birdeye, the leading reputation and customer experience platform for local businesses is proud to announce the launch of Birdeye Social. …Video Marketing
Idea Decanter announces strategic partnership with FMG
Idea Decanter, a video marketing agency that helps financial advisors write, record, produce, and market unique, custom-created videos, today announced …Events, Meetings & Webinars
COMPUTEX 2024 unveils AI Powerhouses
The 2024 Taipei International Computer Show (COMPUTEX 2024) is set to take place from June 4 to 7 at the Nangang Exhibition …Optimization, Personalization & Testing
Personalized AI-generated ads boost brand favorability by 22%
Instreamatic, whose advanced voice and audio marketing solutions empower brands to better engage with consumers, today announced the results of …Mobile Apps
Talkdesk announces integration with Q2’s Digital Banking Platform
Talkdesk®, Inc., a global AI-powered contact center leader for enterprises of all sizes, today announced an integration with Q2’s Digital …Guest Blogs
The Paradox of Attention: Why Duration-Based Attention Metrics (DBAM) Are Not What They Seem
As brands draft their game plans for 2024, it’s time to think beyond traditional approaches. The new playbook blends AI …Ecommerce
Digital River names Nate Kraft SVP of Product Strategy and Management
Digital River, a global ecommerce enabler directly connecting brands and buyers, today announced that Nate Kraft has been named Senior …Predictive Analytics
First Insight reveals new study findings
First Insight’s recent study uncovers a surprising divide within the retail sector: CEOs are half as likely to see AI’s …Adtech