Martech News

conversational ai platform
Conversational AI

Conversational Analytics Leader Marchex Win AI Excellence Award

Marchex (NASDAQ: MCHX), a leading conversational analytics and solutions company that connects the voice of the customer to your business, today announced … 0
ad tech companies

AdTech Leaders Unite to Measure Ad Council & COVID Collaborative

A collective of TV measurement leaders has joined forces to quantify the effectiveness of the Ad Council and COVID Collaborative’s … 0
email automation
Marketing Automation

Klaviyo Unveils New Marketing Automation Innovations

Today at the company’s virtual product launch event, Klaviyo, the leading customer data and marketing automation platform, unveiled two new products to … 0
business intelligence
Business/Customer Intelligence & Data Science

Strong Salesforce Adoption in U.S. Creates Tight Market

Fast-growing enterprise demand for Salesforce support services is accelerating consolidation among providers, especially in the U.S., according to a new … 0
predictive analytics
Predictive Analytics

Predictive Platform BERA Announces Agreement with Omnicom Media

BERA, the only predictive brand tech platform, today announced an agreement with Omnicom Media Group to incorporate BERA’s automated metrics … 0
customer engagement platform
Customer Engagement

Customer Engagement Leader Spectrio Acquires Enplug

Spectrio, one of the nation’s leading providers of customer engagement technology, announced that it has acquired Enplug, a digital signage company … 0
email automation
Marketing Automation

Marketing Solutions from RTB House Win AI Excellence Award

RTB House, a global company that provides state-of-the-art marketing solutions for top brands and agencies worldwide, has been named the … 0
programmatic display advertising
Display & Programmatic Advertising

Cohesity Recognized as a Customers’ Choice for Object Storage

Cohesity today announced it has been named a Customers’ Choice in the Gartner Peer Insights ‘Voice of the Customer’: Distributed File … 0
customer relationship management

CRM LexisNexis InterAction Expands Partnership with Akin Gump

LexisNexis Legal & Professional, a leading provider of information and analytics, today announced Akin Gump, an AmLaw 50 firm with 20 … 0