Martech News

creator economy
Influencers

#paid Unveils 2025 Creator Insights Report

The creator economy is projected to grow from $250 billion to $480 billion by 2027, making it more crucial than ever for brands to …
Xactly
Sales Automation, Enablement & Intelligence

Xactly Unveils Xactly Intelligence to Revolutionize Sales Performance

Xactly, a global leader in intelligent revenue solutions, announced the launch of Xactly Intelligence, a framework combining Xactly’s award-winning Predictive …
Kinetiq
Audience/Marketing Data & Data Enhancement

Kinetiq & DAIVID Use AI-Driven Insights to Revolutionize TV Ad Measurement

Kinetiq, the AI-powered platform unifying global media intelligence into actionable insights, announced a strategic partnership with DAIVID, a pioneer in …
Monetate
Optimization, Personalization & Testing

Monetate Unveils Next Chapter in AI-Powered Commerce Launching Orchid AI

Monetate, the leading personalization platform that helps build personal and meaningful digital connections between ecommerce brands and their global customers, …
Pega
CRM

Pega Named a Leader in CRM Software by Independent Research Firm

Pegasystems Inc., The Enterprise Transformation CompanyTM, announced Forrester Research has named Pega a Leader in The Forrester WaveTM: Customer Relationship …
Contentstack
CMS & Web Experience Management

Contentstack Named a Leader in CMS Systems Evaluation

Contentstack, the headless CMS pioneer and category disruptor in digital experiences, announced its recognition as a Leader in the Forrester …
Kantata
Sales Automation, Enablement & Intelligence

Kantata Wins Silver Stevie® Award for Sales Enablement Excellence

Kantata, the leading global supplier of purpose-built technology for professional services, has been named a Silver Stevie® Award winner in …
Siteimprove
CMS & Web Experience Management

Siteimprove Appoints Christy Marble as Chief Marketing Officer

Siteimprove, the leading AI-powered SaaS-platform for delivering digital content experiences that are compliant and accessible, announced the appointment of Christy …
DMi
Performance Marketing

DMi Partners Named Finalist in 3 Categories in 2025 US Partnership Awards

DMi Partners (DMi), the award-winning full-service performance marketing agency specializing in affiliate, email, paid search, and SEO, announces its triple …