Martech News

video ads
Video Advertising

IAB Event Series Brings Together Leaders in Video Ads & More

As 2022 approaches, the entire digital ecosystem is getting ready for an economy that’s rebuilding and rebounding. “As we work …
ad tech companies
Adtech

CTS’ Ad Management Platform, TTC’s Rights Management Platform Integrate

Today, Comcast Technology Solutions (CTS) and The TEAM Companies (TTC) announced an enhanced integration between CTS’ Ad Management Platform and the TEAM Companies’ Talent …
customer data platform
Customer Data Platform

CDP Institute Selects AZK Media for Emerging Markets Partnership

Global B2B Media and Marketing Firm AZK Media has announced a partnership with renowned Customer Data Platform leader The CDP …
Guest Blogs

A marketers guide: 5 key steps to creating a first-party data strategy

For all the talk about a first-party data strategy, there hasn’t been much discussion of what a first-party data strategy …
customer service experience
Customer Experience, Service & Success

iSpring Receives Best Company Award for Customer Service

iSpring Solutions, Inc., a global leader in digital learning solutions, has been honored as a Gold Winner in the “Customer …
ad tech companies
Adtech

Data Connectivity SaaS for Adtech Optable Partners with Sharethrough

Optable, a SaaS data connectivity platform designed for the advertising ecosystem in the age of privacy, has partnered with Sharethrough, …
ecommerce website
Ecommerce

CedCommerce Launches Mercado Libre – BigCommerce Integration

CedCommerce launches Mercado Libre – BigCommerce Integration, a new marketplace integration for Open SaaS eCommerce platform BigCommerce (Nasdaq: BIGC) that enables BigCommerce U.S. merchants to connect …
informatica cloud services
iPaaS, Cloud/Data Integration & Tag Management

Global Cloud IFS acquires for Customer Success

IFS, the global cloud enterprise applications company, announces that it has acquired Customerville. Design-Driven Feedback™ technology provider, Customerville, is an …
performance attribution
Marketing Analytics, Performance & Attribution

Digital Media Analytics Provider DoubleVerify Awarded Certifications

DoubleVerify (“DV”), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced it has achieved certifications …