Martech News

customer data platform
Guest Blogs

Why Choosing a CDP is So Confusing

In 2020, many marketing and data organizations will begin choosing a CDP as part of their efforts to improve the … 0
iot marketing
Retail, Proximity & IoT Marketing

STRATACACHE Launches Walkbase IntelliCount Occupancy Management Technology

STRATACACHE today announced the launch of Walkbase IntelliCount — an occupancy management solution that uses 3D footfall cameras, Walkbase cloud … 0
ecommerce
Ecommerce

ChannelAdvisor Announces Integration with Kogan.com Marketplace

Leading e-commerce solution provider offers brands and retailers potential access to millions of active Kogan.com customers ChannelAdvisor Corporation (NYSE: ECOM), a … 0
programmatic display advertising
Display & Programmatic Advertising

iClick Interactive Subsidiary OptAim Wins Three Awards from Tencent Ads

iClick Interactive Asia Group Limited (“iClick” or the “Company”) (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, … 0
video advertising
Video Advertising

Brightcove Recognized by Frost & Sullivan for Dominating the Online Video Platforms Market with Innovative Growth Strategies

Based on its recent analysis of the global online video platforms (OVP) market, Frost & Sullivan recognizes Brightcove Inc. with the 2020 … 0
webinar meeting
Events, Meetings & Webinars

After Defining the Data-driven Webinar Marketing Category, ON24 Surges Past $100M ARR and Unleashes Digital-First Era

In a digital-first world, it’s critical to have a digital-first marketing strategy. In fact, 91% of top-performing marketers agree that creating and … 0
marketing automation
Marketing Automation

WPP’s Verticurl Named First Agency to Achieve Marketo Engage Specialization in the Americas, Europe and Asia

Verticurl, a leading Marketo Engage agency and Adobe Platinum Partner, announces today the achievement of Marketo Engage specialization across the … 0
data enhancement
Data Management

Eyeota joins hands with Equifax to aid the growth of businesses in the New Zealand market

The leading audience technology platform that enables intelligent use of data, Eyeota has announced the expansion of a collaborative and … 0
marketing automation
Marketing Automation

Madison Logic Earns High Praise for Its Account Based Marketing Solutions in G2 Spring 2020 Grid Report

Madison Logic, a leading global Account Based Marketing (ABM) platform, earned top placements in G2.com’s Spring 2020 Grid Reports. Madison Logic … 0