Martech News

Business/Customer Intelligence & Data Science
BackEngine Debuts Customer Feedback Benchmark Report
BackEngine, an emerging leader in democratizing customer feedback intelligence within B2B SaaS companies, announced the release of its inaugural business …
Audience/Marketing Data & Data Enhancement
Data Axle Unveils ProfileFuse™ to Power Omnichannel Engagement
Data Axle, a leader in data solutions that drive meaningful connections between companies and people, announced the launch of ProfileFuse™—the next-generation …
Customer Experience, Service & Success
Forethought Pioneers First Multi-Agent, Omnichannel AI for CX
Forethought, the leader in agentic AI for customer experience, introduced the industry’s first multi-agent, omnichannel AI for customer experience. With …
CMS & Web Experience Management
Contentsquare Announces Sense
Contentsquare, a global leader in digital analytics, unveiled Sense, a suite of AI-powered capabilities that transform how teams discover insights, …
Business/Customer Intelligence & Data Science
Adverity Welcomes Lee McCance as Chief Product Officer
Adverity, the leading data platform for marketing and analytics teams, is pleased to announce the appointment of Lee McCance as Chief Product …
Customer Engagement
Community Appoints New C-Suite Leadership Team
LOS ANGELES, CA / ACCESS Newswire / May 13, 2025 / Community, the leading conversational engagement platform that uses text …
Interactive Content
Flam Raises $14M to Scale AI for Global Marketing Industry
Most marketing still relies on passive consumption over active engagement. In a world where consumer attention is harder to earn …
Influencers
Captiv8 & Perplexity Launch AI-Powered Tools for Campaign Insights
Captiv8, the leading influencer marketing platform for enterprise brands, announced a strategic partnership with Perplexity for Startups integrating cutting-edge AI …
Influencers