MySize, Inc. (Nasdaq: MYSZ) (TASE: MYSZ.TA) (“MySize” or the “Company”), an omnichannel e-commerce platform and provider of AI-driven measurement solutions to drive revenue growth and reduce costs for its business clients, today announced its Spain-based Naiz Fit received the “Agile Customer Journey” innovation award at Paris Retail Week 2023, one of the most significant events in the French retail sector attended by 20,000 professionals.
The Paris Retail Awards celebrates the finest retail innovations across eight distinct business categories. The competition’s primary objective is to recognize companies that provide effective solutions to address the diverse challenges faced by players in the retail and e-commerce sectors.
This prestigious event is a powerful springboard for the winners, propelling them toward greater recognition and new contracts.
Naiz Fit was recognized by the Paris Retail Awards for its suite of SaaS solutions that help the fashion industry reduce size-related returns. Smart Catalogue helps fashion designers create patterns that optimize fit by extracting qualitative and quantitative data on people with different body morphologies. Naiz Fit helps increase conversion rates and reduce size-related returns by addressing sizing challenges at the design stage. The Naiz Fit e-commerce sizing solution, a customer-facing tool that helps shoppers find the perfect fit at their favorite e-commerce stores, has resulted in up to a 65% reduction in size-related returns compared to shoppers who did not use the solution at the same stores and for the same SKUs.
“Winning the Agile Customer Journey innovation award at Paris Retail Week 2023 is a tremendous honor and highlights the value we bring to customers around the world,” stated Naiz Fit CEO and Co-Founder Borja Cembrero. “Our Naiz Fit team comes from the fashion industry, from pattern making to design and tailoring through retail. We know exactly what data brands need to provide their customers the best shopping experience, and we are very pleased that major retailers who have adopted our technology are reaping the benefits.”
MySize and Naiz Fit sizing solutions are used by designers and retailers globally, including brands such as Desigual, Moschino, Levi’s, Superdry, and Speedo. More than 5 million people have purchased nearly 18 million items using the MySizeID and Naiz Fit apparel sizing solutions, which are available in 13 languages on e-commerce sites worldwide.
MySize CEO and Founder, Ronen Luzon, added, “Our award-winning solutions are making a bigger impact each day on the environment and commerce by reducing size-related returns, improving business efficiencies, and enhancing the customer’s shopping experience. We are pleased to receive this latest award that recognizes the value of our technology for the fashion retail industry.”
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