Recently Blaze Digital, the digital marketing unit of Astro and Grup Majalah Karangkraf have signed a joint venture deal to create Malaysia’s largest Malay digital content network Nu Ideaktiv. This...
Holistic measurement and tracking solution opens up new visibility within legacy marketing channel NEW YORK–(BUSINESS WIRE)–Barometric, MRC accredited provider of advanced cross-environment tracking and measurement solutions, today announced its new...
OpenX Expands Mobile and Video Product Leadership Team; Welcomes Senior Hires from Viacom, Hulu and AdColony Mobile and video growth continues to surge in Q1 of 2018 outpacing overall industry...
TripleLift, the world’s largest native advertising platform, today announced a partnership with White Ops to become the first native exchange to offer third-party verified pre-bid fraud prevention across its entire...
Thinknear by Telenav, a leading location-based mobile marketing company, announces the release of Geolink, a self-serve mobile advertising platform that utilizes the company’s proven location-targeting and campaign-optimization technology. Geolink enables users...
Global mobile use is expected to make up almost three-quarters (73%) of time spent using the internet in 2018. This is a trend that’s growing, particularly in areas such as...
Whilst Google is known for dominating search marketing, Amazon has started giving the search giant a run for its ad revenue – something that astute marketers will have seen coming...
Creating a mutually complementary in-store and online presence is one of the biggest marketing challenges retailers with websites and brick-and-mortar stores face. All too often, they exist as separate entities,...
