Martech News
Audience/Marketing Data & Data Enhancement
Advantage Solutions Simplifies, Sells the Data Council to Spins
Advantage Solutions Inc., a leading business solutions provider to consumer goods manufacturers and retailers, announced it has sold content management …Video Marketing
Camtasia ’24 Streamline Editing with AI-Powered Workflow
TechSmith Corporation, an industry leader in visual communication, released the highly anticipated Camtasia 2024, the new version of the company’s award-winning, …Customer Experience, Service & Success
SAP Acquires WalkMe to Boost Customer Experience and AI Offerings
SAP SE announced that the companies have entered into a definitive agreement under which SAP will acquire WalkMe, a leader in …Channel, Partner & Local Marketing
AlphaGraphics Forms Team for Brand Consistency
AlphaGraphics, a leading franchisor of printing and marketing solutions, announces the formation of a new National Programs Team. This team …Adtech
New AdGPT Version for Smb Ad Creatives
AdGPT, the world’s first fully automated ad creative tool for SMBs, announced the launch of version V01 following a successful …Guest Blogs
Rethinking Social Media Strategies: Why Traditional Channels Aren’t Cutting It Anymore
Today, social media feeds are full of ads, sponsored posts, and videos from influencers promoting the latest finds. The amount …Data Analytics
Streamlined Data Collection and Tracking With Bartender
Seagull Scientific, LLC, (“Seagull”) maker of BarTender®, the global leader in software to print, mark, and code labels, RFID tags, …CRM
S2W Merges With Quaxar for Global Growth
Data intelligence firm S2W Inc. (represented by CEO Sangduk Suh) has announced plans to accelerate global market expansion by providing the …PR