Martech News
iPaaS, Cloud/Data Integration & Tag Management
Identity & Tag Management Leader Tapad Appoints Blane Sims as CPO
Tapad, a global leader in cross-device digital identity resolution, and a part of Experian, has appointed Blane Sims as the company’s Chief …Retail, Proximity & IoT Marketing
IoT Marketing Announces Winners of the Green, Lean
In an effort to promote sustainable and efficient IoT products and services, as well as the greening of all areas …Customer Data Platform
Customer Data Platform Amperity Partners with Persado
Amperity, the #1 enterprise Customer Data Platform for consumer brands, today announced that it is partnering with Persado, the leading AI …Digital Marketing
Griffin Caprio Joins Popular Pays Digital Advertising Firm.
Popular Pays, the leading platform for agile advertising, is thrilled to welcome Griffin Caprio as their first Chief Product Officer. While overseeing …Digital Marketing
Zion & Zion Unveils Amplified Research-based Advertising Model
Zion & Zion, a top-ranked, full-service, national marketing agency, is unveiling a new proprietary Ad Effectiveness Model. The agency’s media and …Adtech
Choozle Ad-tech Secures $15 Million in Series C Funding.
Choozle, a self-service programmatic ad platform, today announced a $15 million investment from Boathouse Capital, a private equity firm with over $350 million under management. …Customer Experience, Service & Success
Jifflenow Closes $11.9M to Supercharge B2B Customer Experience
Jifflenow, innovator of the world’s #1 meeting automation platform (MAP), has raised $11.9 million in a new funding round led by software …Customer Experience, Service & Success
Talkdesk Expands to Drive Customer Experience Innovation
Industry experts Venkat Iyer, Rohit Madhavarapu and Scott Bright to lead focused product areas as Talkdesk enters its next decade of innovation Appointments build on …Marketing Analytics, Performance & Attribution