Martech News

cloud data integration
iPaaS, Cloud/Data Integration & Tag Management

Identity & Tag Management Leader Tapad Appoints Blane Sims as CPO

Tapad, a global leader in cross-device digital identity resolution, and a part of Experian, has appointed Blane Sims as the company’s Chief …
iot marketing
Retail, Proximity & IoT Marketing

IoT Marketing Announces Winners of the Green, Lean

In an effort to promote sustainable and efficient IoT products and services, as well as the greening of all areas …
salesforce cdp
Customer Data Platform

Customer Data Platform Amperity Partners with Persado

Amperity, the #1 enterprise Customer Data Platform for consumer brands, today announced that it is partnering with Persado, the leading AI …
online marketing,
Digital Marketing

Griffin Caprio Joins Popular Pays Digital Advertising Firm.

Popular Pays, the leading platform for agile advertising, is thrilled to welcome Griffin Caprio as their first Chief Product Officer. While overseeing …
digital marketing
Digital Marketing

Zion & Zion Unveils Amplified Research-based Advertising Model

Zion & Zion, a top-ranked, full-service, national marketing agency, is unveiling a new proprietary Ad Effectiveness Model. The agency’s media and …
ad tech companies
Adtech

Choozle Ad-tech Secures $15 Million in Series C Funding.

Choozle, a self-service programmatic ad platform, today announced a $15 million investment from Boathouse Capital, a private equity firm with over $350 million under management. …
experience management
Customer Experience, Service & Success

Jifflenow Closes $11.9M to Supercharge B2B Customer Experience

Jifflenow, innovator of the world’s #1 meeting automation platform (MAP), has raised $11.9 million in a new funding round led by software …
customer experience services
Customer Experience, Service & Success

Talkdesk Expands to Drive Customer Experience Innovation

 Industry experts Venkat Iyer, Rohit Madhavarapu and Scott Bright to lead focused product areas as Talkdesk enters its next decade of innovation Appointments build on …
marketing analytics
Marketing Analytics, Performance & Attribution

MetTel Wins Marketing Team Of The Year Award.

MetTel, a digital transformation and IT communications leader, announced it has won a 2021 American Business Award® for Marketing Team of …