Martech News

CRM
DriveCentric Fully Certification as a NextGen CRM Partner with BMW NA
DriveCentric is proud to announce that it has been fully certified as a NextGen CRM partner with BMW North America (BMW NA). …
Customer Experience, Service & Success
Aucera Wins Five Stevie® for CX, Innovation, and BPO Leadership
Aucera has been honored with five Stevie® Awards in the 19th annual Stevie Awards for Sales & Customer Service, reaffirming …
Ecommerce
Lightspeed Commerce Appoints Manon Brouillette as Exec Chair of its BOD
Lightspeed Commerce Inc., the one-stop commerce platform empowering merchants to provide the best omnichannel experiences, announced the appointment of Manon …
Optimization, Personalization & Testing
Innovid’s Feature Beat: Enhancements for Real-Time Creative Optimization
The inaugural edition of Innovid’s Feature Beat, which highlights some of the latest enhancements and innovations across Innovid’s product offerings, …
Marketing Technology
Apply Digital announced the acquisition of Ragnarok
Apply Digital, the digital transformation partner for global brands, has acquired personalization and MarTech agency Ragnarok for an undisclosed sum. …
Guest Blogs
Martech and adtech leaders call on fostering inclusivity on IWD 2025
This year, the UN’s official theme for the day is for ALL women and girls: Rights. Equality. Empowerment, while the …
Events, Meetings & Webinars
Splash Launches Event-Led Growth Masterclass & Certification
Latest Cvent acquisition taps into years of powering event programs for some of the most recognized brands to help organizations increase pipeline and revenue from their events Course aims to empower marketers with the tools they need to make events their most powerful marketing channel
CMS & Web Experience Management
Progress Unveils Fully Managed Web Application Firewall for MOVEit Cloud
New functionality adds additional protection against cyber threats and supports compliance with evolving security standards for sensitive data transfers
Ecommerce