Martech News

Optimization, Personalization & Testing

LambdaTest announces Inaugural Edition of Partner Awards

LambdaTest, a leading cloud-based unified testing platform announced its inaugural edition of LambdaTest Partner Awards 2023. The awards honor partners in …
Digital Advertising

Contentsquare 2024 Digital Experience Benchmark Report

Contentsquare Finds Rising Ad Spend and Falling Traffic Increase Cost Per Visit by over 9% Report Also Reveals Frustration Has …
Retail, Proximity & IoT Marketing

Barchart announces strategic updates to Executive Leadership Team

Barchart, a leading provider of market data and technology solutions to the global financial, media, and commodity industries, is pleased …

IPSecure closes Multiple Seven-Figure Seed II; forms Advisory Board

IPSecure, the leading Buy Box brand protection company for brands and e-commerce agencies, announced today that it has raised its second multi …
Data Analytics

Axtria’s Analysis of Critical Trends in Pharma Sales and Marketing

Axtria analyzed five years of data from more than 140 studies across 70 U.S. brands. Assessed channel effectiveness across varying …
Chatbots, Conversational AI

Infobip’s survey reveals Americans are getting personal with chatbots

Global omnichannel cloud communications platform Infobip recently commissioned a survey that sheds light on Americans’ interactions with chatbots, uncovering some intriguing insights …
Optimization, Personalization & Testing

SmartBear joins AWS ISV Accelerate Program

SmartBear, a leading provider of software testing and visibility solutions, has joined the Amazon Web Services (AWS) Independent Software Vendor (ISV) …

Luke Lewis to join MikeWorldWide’s Corporate Communications Practice

MikeWorldWide, a leading independent public relations agency, has hired Luke Lewis as executive vice president and managing director of its New York corporate communications …
Chatbots, Conversational AI

Rasa raises $30 Million Series C co-led by notable investors

Rasa, the leading generative conversational AI platform today announced the completion of its $30 million Series C funding round, co-led …