Martech News

Data Analytics

Dentsu Recognized as a Strong Performer in Global Marketing Services

Dentsu today announced that it has been named a Strong Performer in the newly released “The Forrester Wave™: Global Marketing Services, …
Customer Experience, Service & Success

Schellman Welcomes Head of Client Acquisition

Tampa-based Schellman, a leading provider of cybersecurity attestation and compliance services, is pleased to announce that Jay Wager will join …
optimization personalization testing
Optimization, Personalization & Testing

Optimizely Recognized as a Strong Performer in MRM

Optimizely, the leading digital experience platform (DXP) provider, today announced it was named a Strong Performer in The Forrester WaveTM: …
crm tools

Vonage named as Leader in Growth and Innovation in CCaaS Radar

Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, has been recognised as a leader in …
Marketing Analytics, Performance & Attribution

Lasso Partners with CMI Media Group

Lasso (, the world’s first and only omnichannel platform for healthcare marketing and analytics, today released impressive results for a …
PR The PR Super App Unveils Pay-As-You-Go Solution, the public relations super app that offers end-to-end PR services, has launched its pay-as-you-go solution, thus eliminating the need …

Varnish Software selects Bob Gold & Associates, PR agency of record

Varnish Software, a leader in caching, streaming, and content delivery software solutions, has selected Bob Gold & Associates, a nationally …
ad tech

AcuityAds Reports Second Quarter 2022 Financial Results

AcuityAds Holdings Inc. (TSX:AT) (NASDAQ:ATY) (“AcuityAds” or “Company”), a Journey Advertising technology company that empowers marketers to make smarter decisions …

FactSet Appoints Kate Stepp as Chief Technology Officer

FactSet (“FactSet” or the “Company”) (NYSE: FDS) (NASDAQ: FDS) today announced the appointment of Kate Stepp as Chief Technology Officer …