Martech News

digital marketing
Digital Marketing

Digital Media Boom Spurs Martech Sector to New Heights

Rapid advances in artificial intelligence have loosened the death grip of digital media giants on the advertising and marketing tech …
sales force automation
Sales Automation, Enablement & Intelligence

Sales Enablement Platform Apollo Appoints New President and COO

Apollo, a leading data intelligence and sales engagement platform, announces that Santosh Sharan has joined  the company as President and Chief Operating …
iot market
Retail, Proximity & IoT Marketing

Momentum Commerce Launches to Support Brand Growth on Amazon, Instacart, Walmart & Target

John T. Shea, a former Google and Criteo executive, today announced the formation of Momentum Commerce, a modern Digital Retail Consultancy. …
marketing automation
Marketing Automation

Martech Leader Ansira Appoints Sarah Kennedy Ellis to BOD

Ansira Partners, Inc. (“Ansira”), an independent global marketing technology and services firm, today announced that Sarah Kennedy Ellis has joined the company’s board …
customer service experience
Customer Experience, Service & Success

Phrasee enters $8.5 Billion Customer Experience (CX) Market

Phrasee, the leader in brand language optimization, today announced Phrasee X, the first technology that allows marketers to automatically optimize …
customer experience services
Customer Experience, Service & Success

Brand Experience Agency Butchershop Creative Acquires Maniak™

Butchershop®, the global brand experience agency, has acquired Maniak™, a digital-first design and technology firm based in Guadalajara, Mexico. As a fast-growing …
account based marketing

B2B IT Marketing Agency BNZSA, Records 105% Annual Revenue Growth

Leading European B2B sales and marketing agency, BNZSA, saw a 105 percent year-on-year revenue growth in Q1 2021, and added …
ecommerce website

Katapult Partners With Retailer Group Cybertron International

Katapult, the leading provider of eCommerce point-of-sale (“POS”) lease-purchase options for nonprime U.S. consumers, today announced it is a checkout …
marketing automation
Marketing Automation

iFrog Marketing Solutions Appoints Snyder CFO

iFrog Marketing Solutions announced Bill Snyder as the company’s Chief Financial Officer. Snyder’s appointment adds an automotive industry veteran to …