Martech News
![Fastly](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Events, Meetings & Webinars
Fastly launches new global event series: Xcelerate 2024
Fastly, Inc., a leader in global edge cloud platforms, announced Xcelerate 2024, a series of in-person global events developed exclusively to …![GBK](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Business/Customer Intelligence & Data Science
GBK Collective strengthens team with strategic new hires
GBK Collective, a leading marketing strategy, consumer behavior, and analytics consultancy, announced several key hires including Virginia Lennon who joins …![Cyara](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Events, Meetings & Webinars
Cyara to exhibit at Enterprise Connect 2024
Cyara, the leading AI-powered Customer Experience (CX) Transformation Platform provider, will participate as an exhibitor at Enterprise Connect 2024, the leading …![Neat](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Events, Meetings & Webinars
Neat announced powerful new capabilities for Neat Pulse
Neat (neat.no), the pioneering video device company, announced powerful new capabilities for Neat Pulse, its management and premium support offering that …![Wistia](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Video Marketing
Wistia 2024 State of Video Report: Use of AI Boosts Video Accessibility
Wistia, a leading video marketing platform for businesses, unveiled its 2024 State of Video Report. Compiling user data from over 90 …![CTV](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Display & Programmatic Advertising
CTV ad emerges as the most effective channel for marketers
Marketers agree that CTV advertising is the most effective digital channel in their media mix and 23.6% plan to increase …![Tatari](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Adtech
Tatari updates and improves its TV ad measurement
Tatari, a leading platform for buying and measuring advertising across convergent TV, announced major improvements to its TV-specific measurement, elevating …![Nielsen](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Data Analytics
Lyft taps Nielsen to drive advertising insights
Nielsen, a global leader in audience measurement, data and analytics, and Lyft have announced a new agreement for measurement of …![Colling](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
SEO