Martech News

marketing analytics
Marketing Analytics, Performance & Attribution

Simpli.fi Named a Finalist for Best Attribution Tool

Today, Simpli.fi, the leading programmatic platform for CTV, addressable, and mobile advertising, announced that the company is a finalist for the 2020 … 0
B2B marketing
Guest Blogs

The State of Account-Based Marketing in 2020

This year’s annual State of ABM Report is our most interesting one to date. Now in its fifth year, more … 0
programmatic display advertising
Digital Marketing, Display & Programmatic Advertising

PowerChord Debuts Top Five 2021 Digital Marketing Predictions

It is always a challenge to fully predict what trends will take the lead in a new year, but for … 0
public relations
PR

PR Agency Matter West Growth Accelerates as B2B Brands Rebound

Matter Communications — a Brand Elevation Agency specializing in PR, creative services, digital marketing and strategy — announces significant momentum across … 0
marketing analytics
Marketing Analytics, Performance & Attribution

Kochava Unveils Advanced Omni-Channel Solution Set for Publishers

Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced the release of Kochava for Publishers. … 0
experience management
Customer Engagement, Customer Experience, Service & Success

Customer Engagement Company Airship Powers Conversion Gains

Customer engagement company Airship today detailed the amazing success three brand marketers have achieved using Airship Journeys to more quickly … 0
customer experience services
Chatbots, Customer Experience, Service & Success

JetSense.ai Launches Ecommerce Sales tool TextChat

JetSense.ai, a leader in live chat and AI-driven chatbots, announces the launch of TextChat, a new sales tool enabling Shopify … 0
marketing article print firm
Print

PostcardMania Acquires Newly Developed Printing Technology

Despite a jittery economy, PostcardMania’s summer revenue outperformed 2019 by 14%, and July marked the highest-ever earnings month in the company’s 22-year … 0
marketing automation
Marketing Automation

Chorus.ai Expands Enterprise Ecosystem with Conversation Intelligence API

Chorus.ai, the No. 1 Conversation Intelligence Platform for high growth Revenue teams, announced a major step toward bringing the power … 0