Martech News

marketing analytics
Marketing Analytics, Performance & Attribution

Attribution Leader AppsFlyer Published White Papers

AppsFlyer, the global attribution leader, today published a commissioned IDC white paper, The State of Measurement, Privacy and Compliance – Top …
ad tech

Programmatic Advertising Leader Version2 Becomes AdTech Disruptor

Version2, an industry leader in programmatic advertising and technologies, celebrates its milestone first anniversary. The company launched during the onset …
cloud data integration
iPaaS, Cloud/Data Integration & Tag Management

Fractal & Google Cloud Partner to Amplify Digital Transformation

Fractal, (, a global leader in artificial intelligence and analytics, powering decisions in Fortune 500 companies, today announced a partnership …
interactive web content
Interactive Content

Boxlight Announces Podcast on Motivating Young Women

Boxlight Corporation (Nasdaq: BOXL), a leading provider of interactive technology, digital signage, and software solutions, today announces the podcast Motivating Young Women …
marketing analytics
Marketing Analytics, Performance & Attribution

Leading B2B Marketing Agency, BNZSA, Records 105% Growth in Q1

Leading European B2B sales and marketing agency, BNZSA, saw a 105 percent year-on-year revenue growth in Q1 2021, and added …
email automation
Marketing Automation

Digital Media Boom Spurs Martech Sector to New Heights

Rapid advances in artificial intelligence have loosened the death grip of digital media giants on the advertising and marketing tech …
public relations

PR Boutiques International™ Expands Global Reach

PR Boutiques International™(PRBI), a global collaborative network of boutique public relations firms, today announced the addition of six new members, …
iot marketing
Retail, Proximity & IoT Marketing

The OHZONE’s B2B Tech Democratizes Virtual Fashion

Stay-at-home measures, limited store hours, social distancing and other impacts of the new normal have forced the majority of fashion …
webinar meeting
Events, Meetings & Webinars

Channel Futures Introduces Various Issues to Boardroom

Channel Futures, a media and events platform serving companies in the Information and Communication Technologies (ICT) channel industry, is bringing …