Martech News

e commerce,
Ecommerce

LoopMe Launches New Shoppable Creative to Shorten the Path to Purchase

Enhances customer experience for consumers; gives brands better insights into the shopper journey LoopMe, the outcomes-based video platform, today announced … 0
public relations
PR

LinkShadow – Gold Winner at the Cybersecurity Excellence Awards 2020

The Next-Generation Cybersecurity Analytics announced that it was honored at the Cybersecurity Excellence Awards in the “User and Entity Behavior Analytics” category, … 0
Marketing Cloud
Interviews

Martech Interview with Sr. Director Product Marketing, TapClicks – Scott Guttenberger

  “Data based decision making will lead to marketers being more efficient and more precise. “ 1. Tell us about … 0
Search & Social Advertising

Teads Unveils inRead Social, A Powerful Extension For Advertisers’ Social Campaigns

Teads, The Global Media Platform, unveils inRead Social, a new product enabling advertisers to extend social media campaign creatives to … 0
iot marketing
In-House Techhub

The Importance of Intranet Software in Marketing

Implementing an effective intranet software system includes numerous internal departments and one of the most important departments is the marketing … 0
automation testing
Optimization, Personalization & Testing

ATS Announces Commercial Distribution of Tungsten Fabric Controller

ATS, a KGPCo company, is pleased to announce its own commercial distribution of Tungsten Fabric Controller starting from release r5.1. … 0
mobile market
Mobile Marketing

Synchronizing Solutions: White Clarke Group partner up with Solutions by Text

The integration will allow White Clarke Group’s existing CALMS loan origination software to coordinate with Solutions by Text’s automated outbound … 0
Marketing Analytics, Performance & Attribution

HH Global Announces Preliminary Financial Results for the Third Quarter of Fiscal Year 2020

Financial strength and Blackstone investment set the foundations for future growth, both organically and by acquisition HH Global, the world’s … 0
programmatic display advertising
Display & Programmatic Advertising

IAB Names David Cohen President

The Interactive Advertising Bureau (IAB) today announced that David Cohen has been named President, the number two position at the influential digital … 0