Martech News

Retail, Proximity & IoT Marketing

Honeywell released SwiftDecoder™ barcode-decoding software

With peak shopping season at hand, solutions that enhance the customer experience and help speed their decisions are increasingly critical. …
Customer Experience, Service & Success

Independent Study: Glance Guided CX™ yielded 394% ROI

Glance, a leader in Guided Customer Experience (CX) solutions, today announced the results of its commissioned Total Economic Impact™ (TEI) …

Firework wins Coveted Next Big Things In Tech from Fast Company

Firework, the world’s leading video commerce and engagement platform built for brands and retailers, today announced that it was named …
Pivotree Inc

Pivotree report finds New Buying Behavior is Here to Stay

Pivotree Inc. (TSXV: PVT) (“Pivotree” or the “Company”), a leading provider of frictionless commerce solutions and services, has teamed up with commerce …

MNTN named One of Fast Company’s Next Big Things in Tech

MNTN, the Hardest Working Software in Television™ and trailblazer in streaming TV advertising, today announced that it has been named …

Sovrn hires Carla Holtze Cell as Managing Director of Commerce

Sovrn, a publisher technology platform that helps content creators earn and keep more of their revenue, today announced that it …
Marketing Analytics, Performance & Attribution

Doceree unveils its new groundbreaking offering – Insights

Today, Doceree, the leading global platform building unprecedented solutions for healthcare professional (HCP) messaging, proudly unveils its new groundbreaking offering …

Adform launched a new global division helmed by William Jones

Adform, the most powerful and safe media buying platform built for the game changers, today announces the launch of its …
Optimization, Personalization & Testing

LaunchDarkly, AWS to Generate Product Experiments using Amazon Bedrock

LaunchDarkly, a platform that helps engineering teams build products that customers love, today announced an early access preview of enhanced …