Martech News

Episerver Launches App Marketplace: Bringing Digital Experience Technologies to a Single, Shoppable Source
Marketing Automation

Episerver Launches App Marketplace

IRCE @ RetailX — The marketing technology landscape is ever-growing, ballooning to an all-time high of 7,040 solutions according to Scott Brinker’s 2019 version of his …
NetLine Launches a No-Cost Tool to Access B2B Content Consumption Data
Content Marketing

NetLine Launches a No-Cost Tool to Access B2B Content Consumption Data

NetLine possesses the largest repository of content consumption insights on the B2B web. Through over 15,000 web properties and hundreds …
ZeeVee and Feintuch Communications Win Two Campaign Awards for Excellence in Public Relations from PRSA-NY
PR

ZeeVee and Feintuch Communications win two campaign awards for excellence in PR

ZeeVee (www.zeevee.com), a global pioneer and leader in the development and deployment of AV distribution systems, and Feintuch Communications (www.feintuchcommunications.com), …
GetResponse's New eCommerce, Social Ads, Webinar features
Marketing Automation

GetResponse’s New eCommerce, Social Ads, Webinar features

– GetResponse, the global innovator in digital and email marketing, today announced that its all-in-one marketing platform now features enhanced …
Evergage Named a Leader in G2 Grid® Report for Personalization Engines
Customer Data Platform

Evergage Named a Leader in G2 Grid® Report for Personalization Engines

Evergage, The 1-to-1 Platform company, today announced that it has been named a Leader in the G2 “Grid® Report for Personalization Engines, …
Vanick Group Joins ProKarma
Marketing Automation

Vanick Group Joins ProKarma

ProKarma, a global digital services company that delivers design-engineered strategy, technology and operations solutions, today announced the acquisition of Vanick …
YouAppi Launches OM SDK and Secures IAB Tech Lab Certification
Search & Social Advertising

YouAppi Launches OM SDK and Secures IAB Tech Lab Certification

YouAppi announced today the release of its recent Open Measurement Software Development Kit (OM SDK). YouAppi also announced that it …
The Devaluation of Content is a Problem for Marketers
Guest Blogs

The Devaluation of Content is a Problem for Marketers

There was a time when click through rates for display banners averaged over 5%, they are now down at about 0.06%. …
Aerospike® Named a Champion in Hybrid Real-Time Data Processing Market Report
Business/Customer Intelligence & Data Science

Aerospike® Named a Champion in Hybrid Real-Time Data Processing Market Report

Aerospike Inc., the global leader in next-generation, hyperscale data solutions, has been named a Champion in Bloor Research’s 2019 “Hybrid …