Martech News

native advertising articles
Native/Content Advertising

Arrow Bundles NetApp Storage with axle ai Software to Elevate Media Teams

Arrow Distribution announced immediate availability of a range of integrated solutions for corporate and university video teams based on NetApp …
best customer service experience
CRM

LexisNexis Launches InterAction® for Office 365®

LexisNexis® InterAction®, a leading client relationship management (CRM) solution purpose-built for legal and professional services, today launched InterAction® for Office 365®, …
email marketing strategy
Email Marketing

Return Path’s Partner Platform Now Gives Email Service Providers Access

The Return Path Partner Platform is the first and only deliverability platform designed to empower email service providers (ESPs) to …
worst customer service experience
Customer Experience, Service & Success

Confirmit Honoured with Tech Culture Award

Confirmit announced today that TMCnet has recognised the company in the third annual Tech Culture Awards. The Tech Culture Awards …
ecommerce business
Ecommerce

The Prada Group adopts Oracle Cloud Solutions

The Prada Group today announced a collaboration with Oracle to adopt a suite of Oracle advanced technological solutions that will …
iot in banking and financial services market
Retail, Proximity & IoT Marketing

Optimove Launches Retail Performance Benchmarking Platform

Optimove, the Science-First Relationship Marketing Hub, today launched the Optimove Retail Pulse, an industry benchmark platform for online Fashion, and …
Marketing Analytics, Performance & Attribution
Marketing Analytics, Performance & Attribution

Worlds first AI and ML-based Market research Platform ‘BYOR’ launched

In the USD 250 billion market Intelligence and consulting industry, syndicate reports have been produced traditionally using manual work done by Analysts. …
open source customer data platform
Customer Data Platform

Blueshift Launches First-Ever Customer Data Activation Platform

Blueshift, the leader in activating customer data to drive intelligent customer engagement, today announced the launch of an industry-first Customer …
customer relationship management process
CRM

IdeaCarrot Launches the Next Generation in Customer Experience Management (CXM)

In a market swamped with limitless choice, it’s no longer enough for a company to rely on USPs or brand …