Martech News
PR
Activa PR Names Amy Gesenhues Head of Content
Activa PR, a full-service public relations and content marketing firm for innovative technology companies, announced today it has named Amy Gesenhues Head …Optimization, Personalization & Testing
Bigleaf Networks Appoints Lori Stout as Chief Marketing Officer
Bigleaf Networks, an internet experience and optimization provider, whose cloud-first SD-WAN solution enables mission-critical applications for thousands of businesses, today …Adtech
ABM platform RollWorks Named Buyer Intent Data Leader
Account-based marketing platform RollWorks, a division of NextRoll, continues its market innovation leadership and momentum as a trusted partner for B2B companies …PR
Press Hook Releases Free AI-Powered Press Release Generator
Press Hook, a tech-enabled public relations platform, has announced the launch of a free press release generator tool that will …Adtech
TripleLift Integrates iSpot as a Preferred CTV Measurement Partner
TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company …Customer Experience, Service & Success
NICE Launches ElevateAI to Make Every CX Application Smarter
NICE (Nasdaq: NICE) today announced the launch of ElevateAI, a new AIaaS solution that brings the power of Enlighten AI, its purpose-built …Customer Experience, Service & Success
Protiviti Acquires R2i to Expand Digital Services
Global consulting firm Protiviti has acquired digital experience agency R2integrated (R2i) to grow its digital transformation and customer experience offering to clients. …Digital Marketing
Mindgruve Wins MarCom Award for Digital Marketing Campaign
Mindgruve, one of the fastest-growing digital marketing agencies in the U.S., has been named a gold winner in the strategic …Mobile Apps