Martech News

PR
Activa PR Names Amy Gesenhues Head of Content
Activa PR, a full-service public relations and content marketing firm for innovative technology companies, announced today it has named Amy Gesenhues Head …
Optimization, Personalization & Testing
Bigleaf Networks Appoints Lori Stout as Chief Marketing Officer
Bigleaf Networks, an internet experience and optimization provider, whose cloud-first SD-WAN solution enables mission-critical applications for thousands of businesses, today …
Adtech
ABM platform RollWorks Named Buyer Intent Data Leader
Account-based marketing platform RollWorks, a division of NextRoll, continues its market innovation leadership and momentum as a trusted partner for B2B companies …
PR
Press Hook Releases Free AI-Powered Press Release Generator
Press Hook, a tech-enabled public relations platform, has announced the launch of a free press release generator tool that will …
Adtech
TripleLift Integrates iSpot as a Preferred CTV Measurement Partner
TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company …
Customer Experience, Service & Success
NICE Launches ElevateAI to Make Every CX Application Smarter
NICE (Nasdaq: NICE) today announced the launch of ElevateAI, a new AIaaS solution that brings the power of Enlighten AI, its purpose-built …
Customer Experience, Service & Success
Protiviti Acquires R2i to Expand Digital Services
Global consulting firm Protiviti has acquired digital experience agency R2integrated (R2i) to grow its digital transformation and customer experience offering to clients. …
Digital Marketing
Mindgruve Wins MarCom Award for Digital Marketing Campaign
Mindgruve, one of the fastest-growing digital marketing agencies in the U.S., has been named a gold winner in the strategic …
Mobile Apps