Martech News

Customer Experience, Service & Success
Fabric Enhances Concierge Virtual Care Platform
Fabric, a leader in care delivery and consumer experience, announced major updates to its Virtual Care platform, including the launch …
Ecommerce
Tariffs May Hike Electronics Prices; 53% Shoppers Await Sales
As new U.S. tariffs take effect, the cost of laptops, smartphones, and other electronics could increase by up to 11%, according …
Customer Experience, Service & Success
Google Cloud and Verizon Enhance CX for Verizon Customers with Gemini
Google Cloud announced the impactful results of its collaboration with Verizon, showcasing how the integration of Google Cloud’s generative AI …
Mobile Advertising
TopOn Achieves IAB Tech Lab Open Measurement SDK Certification
TopOn Mediation has officially passed the IAB Tech Lab Open Measurement Software Development Kit (OM SDK) compliance certification, becoming an …
Audience/Marketing Data & Data Enhancement
Transmission Launches New Brand Storytelling Capability, Acquires Earnest
Transmission, the largest global independent B2B marketing agency, announced the launch of its newest marketing capability, Brand Storytelling. The capability …
Audience/Marketing Data & Data Enhancement
AdRoll Launches Connected TV Offering
AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, announced the launch of its Connected TV (CTV) …
Digital Marketing
Orange 142 Emerging Channels Council Releases New Guide for Marketers
Orange 142, a division of Direct Digital Holdings and a leader in digital marketing solutions for destination marketing organizations, announced …
Customer Experience, Service & Success
Ushur Achieves HITRUST r2 Recertification
Ushur, a leader in Customer Experience Automation (CXA), announced that it has successfully renewed its two-year risk-based (r2) certification for …
Chatbots, Conversational AI