Martech News

Customer Experience, Service & Success
CX Agency The Experience Design Studio Builds on 2020 Momentum
The Experience Design Studio (XDS), a digitally native, full-service customer experience agency, announced today its biggest round of new staff hires … 0
Business/Customer Intelligence & Data Science
Martech Leader ZoomInfo Announces Executive Leadership
ZoomInfo (NASDAQ: ZI), a global leader in go-to-market intelligence solutions, today announced three executive leadership changes to drive the next phase … 0
Adtech
Adweek Announces Updates to Its Executive Leadership Team
Adweek, the leading source of news and insights covering marketing, media and technology, today announced changes to its executive leadership … 0
Ecommerce
Talkable Launches Loyalty Program for eCommerce Brands
Talkable, the leading referral program provider powering over 250 eCommerce brands, like ColourPop Cosmetics, James Allen, Crate and Kids, Kipling, is … 0
Sales Automation, Enablement & Intelligence
Highspot Raises $200M in Funding to Take Sales Enablement Mainstream
Demand for Highspot’s Category-Defining Platform Drives Successive, Record Quarters for Annual Recurring Revenue and New Customers Highspot, the industry’s only … 0
Marketing Analytics, Performance & Attribution
ResourceOne Fundraising Group becomes Altus Marketing
Altus Marketing, a Moore company, unveiled today the company’s new brand and marketing approach. The name change will distinguish Altus Marketing fundraising … 0
Audience/Marketing Data & Data Enhancement
Contextual Data Company Zefr Appoints Kristi Argyilan to BOD
Zefr, the leading contextual data company for brand safety and brand suitability solutions in video, today announced the appointment of Kristi … 0
ABM
B2B Marketing Leader Selects Pure Storage In Pivot to Hybrid Cloud
Pure Storage (NYSE: PSTG), the IT pioneer that delivers storage-as-a-service in a hybrid world, today announced that leading B2B digital publisher for … 0
Retail, Proximity & IoT Marketing